Marketing Research Intern
Utah Valley University
About the Role
The Marketing Research Intern is a part-time, on-site role based in Orem, UT. This role supports UVU’s Marketing team by gathering and analyzing data related to student audiences, community stakeholders, and marketing campaigns.
Key Responsibilities
- Conduct market and quantitative research.
- Compile survey or secondary data.
- Prepare reports and dashboards.
- Summarize insights for marketing initiatives.
- Assist with monitoring trends in higher education marketing.
- Evaluate campaign performance.
- Present findings to team members.
- Collaborate with marketing staff.
- Adhere to UVU communication and community guidelines.
- Document research activities.
Requirements & Tech Stack
- Market Research and Research skills, including the ability to design basic studies, collect data, and draw actionable insights.
- Strong Analytical Skills and Quantitative Research abilities to interpret data, use spreadsheets or basic analytics tools, and present clear findings.
- Effective Communication skills, including concise written reports, clear visual presentation of data, and professional interaction with team members and campus partners.
- Familiarity with survey tools, spreadsheet software (e.g., Excel or Google Sheets), and basic data visualization.
Qualifications
- Enrollment in or completion of coursework in marketing, business, communications, statistics, or a related field is beneficial.
- Attention to detail, organizational skills, and the ability to manage multiple tasks and deadlines in a fast-paced environment are preferred.
- Demonstrated interest in higher education, marketing, or public communication is advantageous.