Marketing Intern

About UtiliSave

UtiliSave is a utility expense management company specializing in forensic utility bill auditing for multi-site organizations across various industries.

About The Role

UtiliSave seeks a motivated and detail-oriented Marketing Intern to support the marketing team in digital marketing, content creation, and lead generation. This is an opportunity to gain hands-on experience in B2B marketing, digital campaigns, social media, and marketing analytics.

Key Responsibilities

• Social Media Marketing: Assist with planning, creating, and publishing content for LinkedIn and other social media platforms.
• Content Creation: Draft and edit marketing copy for social media, email campaigns, website content, and other marketing materials.
• Email Marketing: Support the creation, execution, and optimization of email marketing campaigns.
• Lead Generation and Research: Research prospective companies and contacts, identify relevant decision-makers, and help build and maintain targeted B2B prospect lists.
• SEO and Website Support: Assist with keyword research, content optimization, website updates, and basic SEO performance monitoring.
• Marketing Analytics: Help track and analyze campaign performance, website traffic, and engagement metrics using tools such as Google Analytics and other marketing platforms.
• Market and Competitor Research: Research industry trends, competitors, and relevant business developments.
• Public Relations Support: Assist with identifying relevant media outlets and researching PR opportunities.
• Marketing Operations: Help organize marketing materials, maintain campaign records, and support ongoing projects.

Requirements & Tech Stack

• Currently pursuing a bachelor's degree in Marketing, Communications, Business, or a related field.
• Strong written and verbal communication skills in English.
• Excellent attention to detail and organizational skills.
• Comfortable conducting online research and working with spreadsheets.
• Familiarity with social media platforms, particularly LinkedIn.
• Interest in digital marketing, content creation, SEO, email marketing, and lead generation.
• Proactive attitude and willingness to learn.
• Ability to work independently on assigned tasks.
• Ability to manage multiple tasks, meet deadlines, and communicate progress effectively.
• Familiarity with tools such as Canva, WordPress, Google Analytics, Excel, or AI-assisted writing tools is an advantage, but not required.

Schedule and Compensation

• Position Type: Part-time Internship (2 days per week)
• Compensation: $15-$20 per hour
• Schedule to be coordinated around academic commitments.