Brand Communications & Marketing Specialist
Mallow Hire
New York, NYFresher1h agovia LinkedIn
About the Role
Mallow Hire is seeking a Brand Communications & Marketing Specialist to lead strategic communications, brand development, and digital marketing initiatives aimed at raising the company's profile and strengthening client and candidate engagement. This is a full-time, hybrid position.
Key Responsibilities
- Develop annual communications, branding, and marketing strategies.
- Maintain content calendars for social media, email, website, blogs, and print.
- Create and distribute newsletters, client communications, and press releases.
- Gather success stories and testimonials from teams, clients, and candidates.
- Manage website content for accuracy, SEO, and brand consistency.
- Oversee social platforms, including content, scheduling, and community growth.
- Analyze marketing performance and prepare campaign reports.
- Maintain consistent brand standards across all channels.
- Coordinate with designers, photographers, and vendors for asset creation.
- Develop templates and communication resources for internal teams.
- Support employer branding, job fairs, and community outreach.
- Coordinate media relations and PR opportunities.
- Manage cross-departmental requests while meeting deadlines.
- Improve internal communication processes.
- Partner with recruiting, sales, and leadership on market presence.
Requirements & Tech Stack
- Project management and organization skills.
- Ability to manage multiple deadlines.
- Outstanding writing, editing, and storytelling skills.
- Strong creative and visual judgment.
- Proficient with CMS, website platforms, email marketing, and analytics tools.
- Canva, Adobe Creative Suite, Google Analytics experience is desirable.
- SEO and content marketing knowledge is a plus.
- Comfortable working independently and cross-functionally.
Qualifications
- Bachelor's degree in Marketing, Communications, PR, Journalism, Business, or equivalent experience.
- 0-1 year of experience in communications, digital marketing, PR, or recruitment marketing.