Marketing & Outreach Intern

About the Role

The Marketing & Outreach Intern will play a key role in expanding brand awareness and building partnerships. This position is ideal for a creative, strategic thinker who understands Gen Z consumer behavior and is passionate about developing innovative marketing campaigns.

Key Responsibilities

• Conduct market research on trends, consumer behavior, and purchasing habits among college-aged women.
• Research target universities, including campus organizations, sororities, and social culture, to identify partnership opportunities.
• Build and maintain relationships with student organizations, sororities, influencers, and campus ambassadors.
• Develop and execute creative marketing initiatives across social media, on-campus events, and experiential activations.
• Brainstorm and help implement guerrilla marketing campaigns that generate organic brand awareness.
• Collaborate with the team to evaluate campaign performance and recommend new outreach strategies.

Qualifications

• Undergraduate or graduate student preferred.
• Creative, resourceful, and willing to think beyond traditional marketing approaches.
• Strong understanding of Gen Z culture, especially college social life and trends.
• Excellent communication and relationship-building skills.
• Self-motivated and excited to contribute ideas in a fast-paced startup environment.
• Previous experience working in marketing or specifically fashion marketing is a plus, but not required.