Marketing Operations Coordinator

FairPlay Sports Media

New York, NYFresher1h agovia LinkedIn

About the Role

This role will suit those with a clear passion for sport who understand what it's like to be a fan, staying up to date with breaking stories and always looking forward to the next event on the sporting calendar. You'll be part of an integral team which is at the heart of the day-to-day function of the partnerships marketing team. The team will be creating, uploading, reporting, and optimizing across partner sites.

  • Use our Content Management Systems (CMS) to create and manage shareable embed codes to ensure we are optimizing efficiently and executing versus sponsorship agreements on partner sites.
  • Help ensure all partner sites are optimized and merchandised with the most relevant content, with particular focus on sportsbook offer, odds, and our premium betting components.
  • Use of Internal KPI dashboards to ensure partner sites are optimized and merchandised with the highest-converting brands.
  • Work closely with the Commercial teams on performance and recommendations.
  • Work with partners' teams to collaboratively improve performance of our integrated components.

Location: While this is a remote role, a qualified applicant must live within a commutable distance to New York City for occasional travel. We are open to hiring in NJ, PA and NY.

Key Responsibilities

  • Dealing directly with partners to set up campaigns/components in a timely manner.
  • Implement daily and weekly site audit checklists.
  • Work with the Account Managers and partners to work on optimizing inventory across all properties.
  • Respond to queries and requests from sportsbook partners, ensuring they are answered and implemented promptly.
  • Escalate important or frequent queries with Product / Development teams.
  • Help track performance of all components, working with our analytics team and delving into reports and dashboards yourself to help inform decisions and feed back to the wider team.
  • Ensure all products remain merchandised and optimized during evenings and weekends corresponding to the sporting calendar.

Requirements & Tech Stack

  • Highly organized
  • Strong sports betting knowledge and/or work background
  • Working experience with a Content Management System
  • Available to do shift work/out of hour activity
  • Someone with a strong attention to detail
  • Strong organization and auditing skills
  • Good communicator
  • Ability to work closely with multiple teams
  • Able to work under pressure

Qualifications

Annual salary range for this position is $50,000 to $60,000 plus eligible for our annual bonus program.

  • Unlimited PTO plan and paid holidays.
  • Fully covered employee medical, dental, vision and life insurance plans.
  • 401(k) plan with a substantial employer match.
  • Reimbursement for professional development opportunities.

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