Business Development Assistant

About the Role

Digenie is seeking a Business Development Assistant to support client acquisition and business growth. This is a client-facing role involving prospecting, outreach, client communication, meetings, presentations, follow-ups, and client acquisition. The role requires managing opportunities through the process of Prospecting → Outreach → Requirement Understanding → Presentation → Follow-up → Conversion → Relationship Management.

Digenie Services

• Digital Marketing & Social Media
• Web & App Development
• Staffing Solutions
• Translation Services
• Data Analytics
• Technology & Business Solutions

Key Responsibilities

Business Development & Lead Generation

• Research businesses, industries, and potential markets.
• Identify companies that may require Digenie's services.
• Identify relevant founders, business owners, and decision-makers.
• Build and maintain a pipeline of potential clients.
• Initiate conversations through calls, WhatsApp, email, LinkedIn, networking, and other channels.
• Explore new methods and channels for generating business opportunities.
• Proactively identify and pursue new opportunities.

Client Communication & Requirement Understanding

• Communicate professionally with business owners, founders, and senior decision-makers.
• Understand the client's business, objectives, and challenges.
• Identify their marketing, technology, or business requirements.
• Explain Digenie's services clearly and confidently.
• Recommend relevant services based on client requirements.
• Answer initial queries and coordinate with internal teams when technical or specialized information is required.

Relationship Management

• Build professional relationships with prospective clients.
• Maintain regular communication throughout the decision-making process.
• Follow up consistently on open opportunities.
• Understand changing client requirements and identify potential future opportunities.
• Maintain a positive and professional experience for prospects.
• Develop relationships that can lead to repeat business, referrals, and long-term opportunities.

Meetings & Presentations

• Schedule and attend meetings with prospective clients.
• Present Digenie's services, capabilities, and relevant solutions.
• Understand requirements during client discussions.
• Prepare or coordinate proposals and presentations with internal teams.
• Participate in commercial discussions and negotiations when required.
• Represent Digenie professionally during client interactions.

Client Acquisition & Target Achievement

• Take ownership of opportunities from initial contact through conversion.
• Convert qualified prospects into active, paying clients.
• Maintain an organized pipeline and follow-up schedule.
• Track prospects, discussions, proposals, and conversion status.
• Identify reasons for stalled or lost opportunities.
• Continuously improve outreach, follow-up, and conversion approaches.
• Work towards monthly client acquisition targets.
• Performance incentives may be provided for achieving or exceeding applicable targets.

Internal Coordination

• Coordinate with Digenie's creative, digital marketing, technology, and other teams.
• Communicate client requirements accurately to the relevant teams.
• Assist in preparing proposals, presentations, and service recommendations.
• Coordinate internally to obtain information required for prospective clients.
• Ensure smooth communication between prospects and internal teams.

Requirements & Tech Stack

• Strong verbal and written communication skills.
• Good interpersonal and relationship-building skills.
• Professional and confident communication style.
• Ability to speak with business owners and senior decision-makers.
• Strong listening and requirement-understanding skills.
• Good market research and prospecting ability.
• Strong follow-up discipline.
• Ability to identify and develop business opportunities.
• Good presentation and persuasion skills.
• Basic negotiation skills.
• Ability to work independently and take initiative.
• Good coordination and organizational skills.
• Comfortable with measurable performance targets.
• Comfortable with client-facing work and travel.
• Full-time / On-site

Location & Work Schedule

• Location: Egmore, Chennai
• Working Days & Timings: Monday – Saturday, 9:30 AM – 7:00 PM

Travel Requirements

• Regular travel within Chennai for client meetings.
• Visiting client offices and other professional locations when required.
• Occasional travel to other cities for client meetings or business development activities.

Qualifications

• Bachelor's degree in Business Administration, Marketing, Commerce, or a related field is preferred.
• Prior experience in Business Development, B2B Sales, Client Acquisition, Relationship Management, or a similar role is an advantage.
• Freshers with strong communication, interpersonal, and problem-solving skills may also be considered.
• Knowledge of digital marketing, web development, or technology services will be an advantage.
• Experience communicating with businesses, founders, or decision-makers will be preferred.