Sales Officer LAP
AU SMALL FINANCE BANK
About the Role
AU Small Finance Bank Limited is seeking a Sales Officer LAP. This position involves generating new business and servicing existing clients.
Key Responsibilities
- Achieve assigned targets for sales and regular collection.
- Conduct marketing activities (e.g., leafleting, canopy) to identify new sources of business.
- Handle customer queries, build customer relationships, and develop brand value.
- Provide resolutions for customer queries.
- Co-ordinate with Operations & Collection departments for customer onboarding and servicing.
- Conduct physical verification of customer's residence, business, and assets, including taking photographs.
- Follow instructions from seniors and coordinate with internal teams for visit reports.
- Visit customers for initial field investigation (FI) and meetings, and accompany seniors for visits and verifications.
- Conduct physical verification of credit-related documents (e.g., ITR, Bank statement, receipts, ledger, property documents), performing OSV (Original Seen and Verified).
- Prepare basic CAM (Credit Appraisal Memo).
- Conduct customer reference checks from the local market and existing customers.
- Follow policies & procedures as laid down by the bank.
- Portfolio Management: Visit delinquent cases, collect EMIs for delinquent cases in collaboration with the collections team.
- Maintain and stop early delinquency and non-starter cases in the portfolio, deciding appropriate treatment.
- Maintain least OTC / PDD pendency and ensure timely clearance.
- Maintain non-RPDC portfolio, ensuring all cases are ACH.
- Collect fresh bouncing case EMIs with charges as per policy.
- Correct operational errors and ensure 100% repayment in Non-PDC mode.
- Collect fresh data from open marketing activities for tele-calling and self-sourcing.
- Follow leads generated from data received from the telemarketing team.
- Complete documentation, file agreements, formats, and other formalities for disbursement.
- Clear queries from Credit, Ops, Legal, Valuation, etc.
- Timely submit daily MIS and sourcing data to the reporting authority.
Additional Responsibilities
- Provide true and fair opinions based on customer interactions.
- Clarify final ROI, Fees, Charges, and all other terms of the case.
- Do not get involved in any financial/non-financial transaction with the customer.
- Maintain decency and good behavior while dealing with customers and visiting properties, especially while taking photos with permission.
- Conduct customer reference checks with sincerity and maturity, ensuring client goodwill is not hampered and no confidential information is disclosed.
Requirements & Tech Stack
- Digital business apps and software
- Digital applications
Qualifications
- Industry: BFSI
- Role: Sales Executive, Sales Officer, Customer Service Executive/Officer, Relationship Executive/Officer
- Required Knowledge:
- Aptitude for lead generation
- Target Market Knowledge - Local Area geography familiarity
- Detailed data collection/recording
- Required Skills:
- Professional Communication: Regional language proficiency, verbal and written fluency, soft-spoken.
- Relationship Management: Client-Centric Approach, respectful.
- Sales Forecasting & Reporting
- Required Abilities:
- Physical: Physical fitness, Mental agility, Ability to do extensive field travel/work, Ability to handle work pressure and demanding clients.
- Other:
- Valid Two-Wheeler Driving License
- Personal 2-wheeler
- Own Smartphone
- Track record of past employment
- Positive reference check and clear civil report
- Required Competencies:
- Ownership and accountability for results
- Customer-centric mindset and actions
- Hard work and detail-orientation
- Eager to learn and grow as a banking professional
- Positive mindset, ethical and high integrity
- Bias for Action and Urgency
Work Environment Details
- 90% - Field, 10% - Office
- Travel: High
- Vehicle: 2-wheeler
- Work Permit: Other
Compliance Related
- Adherence to Code of Conduct policy of the bank.
- Non-disclosure of confidential information about the bank and clients.
- Responsible handling of bank assets (e.g., ID Card, SIM, Marketing material, digital devices, Receipt book).


