Junior PR & Communications Executive

About the Role

Growth Lab is a specialized communications firm focused on elevating digital asset and fintech brands. We partner with organizations ranging from early-stage startups to established industry players, offering tailored PR and communications strategies. Team members work closely with innovative companies shaping the future of crypto and technology.

This full-time remote role as Junior PR & Communications Executive | Crypto & Tech involves supporting PR campaigns and day-to-day communications activities for digital asset and fintech clients.

Key Responsibilities

• Drafting press releases and preparing media pitches.
• Assisting with the development of key messages and communication materials.
• Monitoring media coverage.
• Maintaining media lists and contact databases.
• Supporting media outreach and follow-ups.
• Collaborating with senior team members to coordinate announcements and manage timelines.
• Contributing to content for social channels, blogs, and newsletters.
• Proactive research on crypto and tech industry trends to inform client messaging and identify opportunities for visibility.

Requirements & Tech Stack

• Strong writing skills with experience in drafting press releases and other PR content.
• Ability to build and maintain relationships with journalists and outlets, and support outreach efforts.
• Excellent communication skills, both written and verbal.
• Comfort working with client-facing communications.
• Interest in and basic understanding of crypto, digital assets, and fintech, with willingness to deepen industry knowledge.
• Organizational skills for managing multiple projects, deadlines, and media tracking in a fast-paced environment.
• Proficiency with common office and collaboration tools.
• Familiarity with PR or media monitoring platforms is an advantage.
• Ability to work independently in a remote setting, take initiative, and collaborate effectively with a distributed team.

Qualifications

• Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, or a related field, or equivalent practical experience.