UGC Content Creator

About the Role

Seeking a creative UGC Content Creator to capture authentic, holiday-themed social content for upcoming seasonal campaigns. This project focuses on creating engaging, real-life shopping moments that highlight connection, togetherness, gift-giving, and holiday joy. The ideal candidate has a strong eye for visual storytelling, understands social platform performance, and can create content that feels natural and relatable, rather than overly produced.

• Location: Onsite at The Parks at Arlington, Texas (editing may be remote).
• Duration: Approximately 10-15 total project hours.
• Start Date: Immediate.
• Key Deadlines:
• First content delivery: November 6
• Final content delivery: November 13
• Content Formats:
• Vertical video (9:16)
• Photography (4:5)
• Content Style: Authentic, social-first UGC. Not seeking highly polished or heavily produced reels with voiceovers. Content may consist of compelling video clips and still imagery edited together to create engaging holiday stories.

Key Responsibilities

• Capture authentic holiday shopping experiences that showcase emotion, connection, and togetherness.
• Create social-first content highlighting winter fashion, seasonal offerings, food experiences, gift discovery moments, and the overall mall experience.
• Follow client content guidelines and social creative direction.
• Capture fitting room try-ons, store displays, styled mannequins, product close-ups, and lifestyle-driven shopping moments.
• Use a smartphone to film and photograph content from a relatable, in-the-moment perspective.
• Deliver a balance of content quantity and quality while meeting project deadlines.
• Travel to designated mall locations to capture content as needed.
• Ensure all footage and imagery are visually clean, well-composed, and aligned with brand expectations.
• Organize and submit content assets according to project requirements.

Requirements & Tech Stack

• Portfolio showcasing authentic social content and visual storytelling.
• Strong understanding of Instagram and Facebook content best practices.
• Access to a smartphone capable of capturing high-quality photo and video content.
• Ability to create engaging, emotion-driven content that feels genuine and relatable.
• Strong attention to detail, including awareness of backgrounds, lighting, framing, and overall composition.
• Ability to follow creative guidelines while bringing a fresh and authentic perspective.
• Reliable transportation and ability to travel to assigned mall locations for content capture.
• Must be currently authorized to work in the United States without the need of employer sponsorship.
• Must be physically located in and perform the work for the client in the United States.

Qualifications

• Previous experience creating UGC, lifestyle, retail, or social media content.