Market Sales Leader Trainee
Bimbo Bakeries USA
About the Role
The Route to Readiness: MSL Development Program is a structured six-month development experience designed to prepare high-potential and early-career talent for future Market Sales Leader opportunities within Bimbo Bakeries USA. This program provides immersive exposure to sales operations, customer execution, route operations, frontline leadership, and key cross-functional business areas. Participants will build critical business knowledge, leadership skills, and operational expertise that support long-term career growth. Through a combination of structured learning, field experiences, and practical application, participants will gain experience in Direct Store Delivery (DSD) operations, sales execution, merchandising, customer support, coaching fundamentals, and business planning over a 6-month rotation.
Position Summary
As a participant in the Route to Readiness: MSL Development Program, you will gain valuable experience working alongside sales leaders, field teams, customers, and cross-functional business partners. This role supports market growth and customer execution through Direct Store Delivery operations, merchandising excellence, relationship building, sales execution, coaching exposure, and operational excellence. The program is designed to strengthen Bimbo Bakeries USA's talent pipeline by developing future MSL candidates before opportunities become available. Participants will contribute to real business priorities while building the knowledge, skills, and experiences needed to support successful transition into a future Market Sales Leader role.
Key Job Responsibilities
- Successfully complete all requirements of the Route to Readiness: MSL Development Program, including assessments, development milestones, and readiness evaluations.
- Engage in structured learning, field-based experiences, customer interactions, and targeted development opportunities designed to build business and leadership capability.
- Support route sales execution through merchandising, inventory management, product freshness, and adherence to operational standards.
- Develop productive relationships with customers, route operators, frontline associates, cross-functional partners, and key business partners.
- Gain practical exposure to frontline leadership, including coaching practices, performance management, and team engagement.
- Utilize sales tools, business reporting, customer insights, and performance metrics to support decision-making and execution.
- Contribute to market planning, customer service initiatives, and execution priorities that drive business results.
- Partner with cross-functional teams, including Operations, Supply Chain, Finance, Revenue Growth Management, Customer Teams, Marketing, and Innovation, to understand how the organization delivers results.
- Participate in field-based projects and continuous improvement initiatives that support operational and sales effectiveness.
Key Behavioral Competencies
- Demonstrates curiosity and a strong desire to learn the sales organization, customer landscape, and field operations.
- Thrives in both independent and collaborative work environments while navigating changing business priorities.
- Leverages data and insights to evaluate performance, identify opportunities, and support informed decision-making.
- Adapts effectively to evolving customer needs, market conditions, business objectives, and technology.
- Communicates clearly and professionally with customers, sales associates, route operators, leaders, and cross-functional partners.
- Builds credibility through accountability, consistency, and with a consumer and servant-focused mindset.
- Embraces feedback as an opportunity for continuous learning and development.
- Takes initiative, has urgency, and demonstrates ownership when addressing challenges and advancing business priorities.
- Influences others by translating data and insights into clear, compelling business stories.
Key Leadership Competencies
- Gains the confidence and trust of others through honesty, integrity, and authenticity.
- Builds strong-identity teams that apply their diverse skills and perspectives to achieve common goals.
- Consistently achieves results, even under tough circumstances.
- Makes good and timely decisions that keep the organization moving forward.
- Takes ownership of individual development, execution excellence, and program commitments.
- Exhibits leadership potential through the ability to coach, influence, and positively impact others in a field environment.
Requirements & Tech Stack
- Must have a valid driver’s license.
- Must be able to obtain and maintain a DOT medical card.
- Must be 21 years of age or older.
- Ability to work in all weather conditions.
- Ability to lift 25-50 pounds regularly.
- Ability to routinely enter and exit a delivery vehicle.
- Ability to climb, push/pull, bend, stoop, and kneel for extended periods.
- Ability to perform frequent reaching, walking, and use of fingers.
- Ability to use various forms of transportation for extended periods of time periodically.
- Ability to communicate effectively with customers and internal partners, using a variety of communication methods frequently.
- Computer skills and proficiency are required, including Microsoft Office Suite or similar systems.
Qualifications
- Recent graduate or graduated within the past 24 months with a bachelor's degree in business, marketing, or related field.
- A GPA of 3.0 is preferred.
- Demonstrated leadership experience through academic, professional, military, volunteer, or community involvement.
- Demonstrates an interest in Consumer-Packaged Goods, Direct Store Delivery, customer service, retail execution, and field operations.
- Strong motivation to build customer relationships, support market execution, and achieve business results.
- Ability to learn and apply sales tools, customer insights, performance data, and operational processes.
- Account management, retail, merchandising, sales, operations, or leadership experience is a plus.