Product Strategy Analyst Project Intern
TikTok
About the Role
The TikTok Product Strategy – Social & Creation team collaborates with product, operations, and cross-functional teams to identify emerging product opportunities, evaluate industry trends, and support strategic decision-making for social and content creation products.
What You Will Gain
- Direct exposure to real product strategy questions and decision-making on a leading global consumer technology platform.
- Opportunities to work on emerging topics including AI-native products, new social experiences, and content creation innovation.
- Access to extensive internal and external research resources, industry databases, expert insights, and cross-functional knowledge.
- Close mentorship from experienced professionals with backgrounds in leading internet companies, technology investment, and top-tier consulting firms.
- Meaningful ownership of strategic projects and systematic development of product research, strategic thinking, and executive communication skills.
- As a project intern, you will engage in impactful short-term projects offering a glimpse of professional real-world experience.
- Gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.
- Successful candidates must commit to 5 days on-site per week and a minimum 3-month internship period, with immediate availability preferred.
Key Responsibilities
- Conduct in-depth research on emerging consumer products, AI-powered features, social platforms, and content creation tools.
- Perform competitive analysis and product teardowns, covering product positioning, target users, core use cases, growth mechanisms, and ecosystem development.
- Track industry trends, technological developments, and changes in user behavior, and translate fragmented information into structured strategic insights.
- Support strategic projects related to product positioning, market opportunities, user segmentation, growth, and new product exploration.
- Synthesize quantitative and qualitative findings into clear, executive-ready presentations, reports, and recommendations.
Qualifications
Minimum Qualifications
- Currently or previously pursuing a Bachelor's or Master's degree in any discipline, with strong research, analytical, and problem-solving skills.
- Strong interest in consumer internet products, AI-powered innovation, and product strategy.
- Proficiency in English.
- Fluency in written and spoken Mandarin is needed to manage stakeholders in the China market.
Preferred Qualifications
- Previous internship experience in internet company strategy, management consulting, investment banking, venture capital, private equity, or a related field.
- Experience in competitive research, product analysis, market research, or other strategy-related projects.
- Strong ownership, attention to detail, and the ability to communicate complex findings clearly and concisely.
About TikTok
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. Our global headquarters are in Los Angeles and Singapore, with offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover, and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity, and bring joy – a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make an impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.