Marketing Associate
Mark Anthony Brands Inc.
About the Role
This role is responsible for supporting National Events & Sponsorships for MABI. The Marketing Associate, National Events & Sponsorships will assist in footprint routing, contracting, and agency management for all National event activity that bring MABI's exceptional liquids and brands to life for consumers.
Key Responsibilities
- Support National Sponsorship & Events Planning, Execution & Asset Development and delivery.
- Assist in day-to-day agency and property management of National Sponsorships.
- Delivering Sponsorship Assets on-brand and on-time.
- Support budget management, sponsorship recapping, agency management, and logistics of event delivery.
- Own Creative requests, creative asset development, project management of sponsorship assets, on the ground support for National Sponsorships and Events.
Key Metrics & Financial Targets
- Brand Growth & Health
- Volume & Sales
- Trial Rate (Cans in Hand)
- Budget and T&E Management
Influence
- National Sponsorship and Event Execution
- Mark Anthony Sponsorship Activation
- Event Recommendations
- Experiential agency execution
Critical Stakeholders & Relationships
- US Brand Commercialization
- Finance & Compliance
- Regional Marketing
- Local Sales Team
Requirements & Tech Stack
- Ability to follow procedure, effectively communicate, and apply strategy.
- Attention to detail.
- Collaboration across internal and external parties.
Qualifications
- Bachelor's Degree
- 0-2 years of related marketing experience