Brand and Marketing Intern
Paylocity
About the Role
- Support marketing campaigns and initiatives across multiple channels, including email, social media, web, competitive intelligence, and customer communications.
- Assist with the development, organization, and promotion of customer stories, testimonials, and other marketing content.
- Help monitor and maintain online review platforms such as G2, G2 Digital Markets, TrustRadius, Gartner Peer Insights, and others.
- Assist with content creation, editing, and proofreading for blogs, emails, presentations, social media, and other marketing materials.
- Find and vet existing clients for potential reference, promotion, and case study partnership using defined target parameters.
- Conduct research on industry trends, competitors, customers, and market opportunities to support marketing strategies.
- Support the Social Media, Competitive Intelligence, and PR teams with new content and ideas based around customer advocacy quotes and storylines.
- Help organize and maintain marketing assets, customer success stories, and content repositories.
- Collaborate with the SEO team to boost AI search results and citations using review site listings.
- Support cross-team collaboration with an emphasis on client voice and experience.
- Participate in brainstorming sessions and contribute ideas for new campaigns, programs, and marketing initiatives.
- Provide general project and administrative support to marketing team members as needed.
Requirements & Tech Stack
- Education relevant to marketing, communications, public relations, journalist, business or multimedia preferred with an anticipated graduation date of December 2027 or Spring 2028.
- Experience with social media platforms, content creation, or marketing projects through coursework, internships, student organizations, or personal projects.
- Ability to work independently while seeking guidance when needed.
- Comfortable collaborating with cross-functional teams and adapting to changing priorities.
- Experience working with internal and agency partners and managing contracted work.
Preferred Skills
- Ability to communicate cross-functionally (both verbally and written) to share best practices across a diverse GTM organization.
- Strong organizational skills, with the ability to set and adhere to deadlines and move projects forward with guidance.
- An individual who thrives in ambiguity and project-based work that will change frequently, depending on the needs of the company.