Content creator & Video editor Intern
Aaryam Hotel and Resorts
Key Responsibilities
- Create engaging content for Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.
- Plan and execute monthly social media content calendars.
- Develop reels, short-form videos, photos, graphics, captions, stories, and other creative content.
- Research current social media trends, hashtags, sounds, and content formats.
- Write compelling captions and social media copy aligned with the brand voice.
- Shoot and edit short-form videos and social media content.
- Monitor social media performance and provide regular insights and reports.
- Engage with followers, respond to comments and messages, and build an active online community.
- Collaborate with marketing, design, and other teams to support campaigns and promotions.
- Experiment with new content ideas to improve reach, engagement, and brand awareness.
- Plan and execute digital marketing campaigns across social media, search, email, and other relevant online channels.
- Support paid advertising campaigns, including audience targeting, campaign setup, monitoring, and optimization.
- Conduct keyword, competitor, audience, and market research to identify growth opportunities.
- Monitor website and campaign performance using Google Analytics, Search Console, Meta Ads Manager, and other relevant platforms.
- Track traffic, leads, engagement, conversion rates, and ROAS.
- Support SEO, email marketing, lead generation, and online promotional activities.
Requirements
- 0.6 years of experience in social media, content creation, digital marketing, or a related field.
- Strong understanding of major social media platforms and their content formats.
- Experience with video editing and graphic design tools such as Canva, CapCut, Adobe tools, or similar.
- Strong understanding of social media trends and audience behavior.
- Good understanding of SEO, paid advertising, email marketing, lead generation, and conversion optimization.
- Familiarity with Google Analytics, Search Console, Meta Ads Manager, Google Ads, and similar tools.
- Creative mindset with excellent attention to detail.
- Ability to work independently, manage deadlines, and handle multiple projects.
Preferred Skills
- Experience creating Reels, Shorts, and TikTok-style videos.
- Basic photography and videography skills.
- Knowledge of social media analytics and performance metrics.
- Understanding of SEO, hashtags, and social media growth strategies.
- Experience with Google Ads, Meta Ads, email marketing, SEO, and lead-generation campaigns.
- Ability to analyze marketing data and make data-driven recommendations.
- A portfolio or examples of previous social media work.