Social Media Marketing Intern

About the Role

Ginseng Hotels is a hospitality and hotel management company looking for a creative and enthusiastic Social Media Intern.

Key Responsibilities

• Create attractive social media creatives, promotional graphics, stories, and posts for hotel properties.
• Edit engaging short-form videos, Instagram Reels, and promotional videos showcasing hotel rooms, amenities, destinations, and guest experiences.
• Assist in managing social media pages across Instagram, Facebook, and other relevant platforms.
• Plan and schedule social media posts according to the content calendar.
• Develop creative content ideas for hotel promotions, seasonal campaigns, property highlights, and travel experiences.
• Write engaging captions and assist with relevant hashtags and content optimisation.
• Coordinate with hotel teams to collect photos, videos, offers, and property updates.
• Monitor social media engagement, comments, messages, and basic performance metrics.
• Stay updated with social media trends, trending audio, editing styles, and content formats relevant to the hospitality and travel industry.

Requirements & Tech Stack

• Good skills in creative designing using Canva, Photoshop, or similar tools.
• Basic to good video editing skills using CapCut, Premiere Pro, VN, or similar software.
• Understanding of Instagram, Facebook, Reels, Stories, and social media page management.
• A creative mindset with an eye for visual presentation, typography, layouts, and storytelling.
• Basic caption writing and content creation skills.
• Ability to follow brand guidelines and maintain consistency across multiple hotel pages.
• Willingness to learn, take feedback, and work collaboratively with the marketing team.

Qualifications

• Students, aspiring digital marketers, and creative individuals interested in social media and hospitality marketing.
• Candidates with a portfolio of creatives, edited videos, or managed social media pages will have an advantage.
• Freshers with relevant creative skills and a willingness to learn are welcome to apply.

What You’ll Gain

• Hands-on experience managing social media for multiple hotel properties.
• Practical exposure to hospitality marketing, content creation, and digital campaigns.
• Opportunities to develop your creative design, video editing, and social media management skills.
• Experience working with a growing hospitality brand.