Business Development Representative

About the Role

Syntax is growing its North American market presence and is looking for a motivated Business Development Representative to help identify opportunities, engage prospects, and support pipeline generation for its Sales team. This role focuses on SAP & Oracle Solutions.

Key Responsibilities

• Research target accounts and identify key decision-makers, influencers, and champions.
• Use prospecting tools, intent data, and business triggers to uncover new opportunities.
• Partner with Account Executives and Marketing to support targeted outreach for SAP and Oracle accounts.
• Conduct outbound prospecting through phone, email, LinkedIn, and other channels.
• Initiate conversations with prospects, uncover business challenges, and communicate the value of Syntax solutions.
• Handle objections, qualify interest, and schedule meetings with Account Executives.
• Follow up on inbound leads, campaign responses, and event-generated prospects.
• Support campaigns, events, and webinars in partnership with Marketing.
• Maintain accurate prospect and activity records in Salesforce and HubSpot.
• Participate in sales coaching, team meetings, and professional development.

Requirements & Tech Stack

• Experience in a professional or corporate environment, such as sales, customer service, business development, or another client-facing role.
• Strong verbal and written communication skills.
• Confidence initiating conversations and working through objections.
• Strong organization, attention to detail, and follow-through.
• Comfort using Microsoft Outlook, Excel, and other common business tools.
• Ability to learn CRM systems and prospecting tools quickly.
• Professionalism, accountability, and comfort working in a remote environment.
• Self-starter mindset with a desire to learn and grow in sales.

Preferred Qualifications

• Experience with Salesforce, HubSpot, LinkedIn Sales Navigator, ZoomInfo, Outreach, Salesloft, or similar tools.
• Experience in outbound sales, lead generation, appointment setting, or business development.
• Interest in enterprise technology, cloud solutions, SAP, Oracle, or IT services.
• Familiarity with consultative selling or account-based prospecting.
• An appreciation for innovation, continuous improvement, and modern delivery approaches, including automation and AI-enabled services.

Education & Certifications

• Bachelor’s degree preferred.
• Equivalent professional experience considered.
• Sales, CRM, or business development training is a plus.