Business Development Associate

About EngineersMind

EngineersMind builds AI-powered software for regulated industries including insurance, healthcare, wealth management, and enterprise customer experience.

The Role

This opportunity is designed for MBA graduates looking to launch a career in enterprise AI sales, with a path toward Account Executive, Partnerships, or Strategy roles. As a Business Development Associate, you will convert marketing-qualified leads (MQLs) into sales-qualified opportunities (SQLs). You will apply your business training to understand customer challenges, develop compelling business cases, and engage decision-makers to generate qualified sales opportunities.

Key Responsibilities

• Qualify inbound demand: Respond promptly to leads generated through webinars, marketing campaigns, events, and website inquiries. Assess fit, budget, decision-making authority, and purchasing timelines.
• Convert MQLs to SQLs: Schedule discovery calls and product demonstrations, then hand off qualified opportunities with clear summaries of customer pain points, stakeholders, and potential business value.
• Research and target accounts: Develop account plans for organizations in insurance, healthcare, and financial services, and execute targeted outbound campaigns.
• Build the business case: Support ROI models, competitive analyses, and concise proposals for qualified prospects.
• Maintain CRM accuracy: Document sales activities, update lead statuses with appropriate reason codes, and maintain accurate pipeline data.
• Share market insights: Communicate customer objections, emerging buyer needs, and competitor activity to marketing and product teams.
• Achieve performance targets: Meet goals for meetings booked, MQL-to-SQL conversion rates, and qualified pipeline generated.

Requirements & Tech Stack

• An MBA completed in 2025 or expected in 2026. Concentrations in marketing, strategy, entrepreneurship, or technology are a plus.
• A strong interest in B2B sales, artificial intelligence, and enterprise software.
• Excellent verbal and written communication skills, with confidence engaging prospects and senior executives.
• Strong analytical skills and comfort working with numbers, including building basic ROI models and conducting market sizing in Excel or Google Sheets.
• A coachable mindset, a proactive approach, and a drive to achieve measurable goals.
• Internship, pre-MBA, or project experience in sales, consulting, business development, marketing, or other client-facing roles is a plus.
• Authorization to work in the United States.
• Exposure to insurance, healthcare, banking, or wealth management is a plus.
• Familiarity with HubSpot, Salesforce, LinkedIn Sales Navigator, or similar sales and CRM tools is a plus.
• Experience participating in case competitions, startup initiatives, or consulting clubs is a plus.

Compensation & Benefits

• Base Salary: $65,000–$75,000.
• Commission: Approximately $35,000 annually at target performance.
• Total Target Compensation (OTE): $100,000–$110,000, with uncapped earning potential.
• Career Growth: Performance and promotion reviews at 6 and 12 months, with opportunities to advance into Account Executive, Partnerships, or Strategy roles.
• Structured Onboarding: Training on EngineersMind's AI products, relevant industries, and enterprise sales methodologies.
• Mentorship: Direct coaching and guidance from company leadership.
• Work Arrangement: Hybrid in Jersey City, NJ (2 days per week in the office).
• Benefits: Health benefits and paid time off.