Marketing Associate
RevUp Campaigns
About the Role
Seeking a growth-oriented candidate to join the team as a Marketing Associate. This role will primarily focus on product marketing and account-based marketing, with additional responsibility for sales campaigns and marketing events. The candidate will develop a deep understanding of products, customers, competitors, and market opportunities, translating insights into measurable sales revenue.
Key Responsibilities
- Product marketing
- Develop and maintain product positioning, messaging, value propositions, and key differentiators across assigned products and solutions.
- Translate product features and capabilities into clear, compelling customer benefits and outcomes.
- Engage customers
- Drive sales
- New account enrollment
- Develop and support sales strategies and product launches, including target audiences, customer acquisition and retail events.
- Utilize follow-up techniques to ensure customer success.
- Work hands-on with customer acquisition campaigns.
- Create account and segment-specific strategies designed to drive engagement and increase sales.
- Support campaign execution.
- Acquire new customers.
- Product collateral.
Qualifications
- Prior experience is not required; seeking a candidate excited to learn and grow within the marketing framework.
- Great communication and storytelling skills with the ability to translate complex product information into compelling customer-focused messaging.
- Experience developing and executing sales & marketing campaigns is a plus.
- Understanding of the customer journey.
- Teamwork skills.
- Strong time management skills.
- Able to work in Montgomery, AL.