Business Development Associate

About the Role

As a Business Development Associate for VISASQ/COLEMAN, you will help build new client relationships and expand our presence with priority accounts. Your role will support top-of-funnel business development by reaching out to target contacts, introducing prospective clients to VISASQ/COLEMAN’s expert network services, and helping schedule qualified meetings for senior sales team members. This opportunity is suited for individuals energized by outbound outreach, who enjoy building relationships, are comfortable communicating by phone and email, and are interested in growing within a business development or sales career path.

Key Responsibilities

• Conduct proactive outbound outreach to assigned target accounts and contacts across priority client segments, including consulting, private equity, financial services, corporate strategy, life sciences, and other professional services clients.
• Engage prospective clients through phone and email to introduce the value of expert network services and generate qualified meetings for senior sales team members.
• Build familiarity with assigned accounts, priority titles, client workflows, and common use cases for expert calls, surveys, and custom research support.
• Follow a consistent outreach cadence, including outbound calls, follow-up emails, and continued touchpoints to increase awareness and engagement with prospective clients.
• Schedule and coordinate introductory meetings between prospective clients and senior sales team members, ensuring clear context is captured before handoff.
• Accurately document outreach activity, prospect engagement, meeting status, client needs, and follow-up steps in the company’s CRM or internal tracking systems.
• Partner closely with senior sales team members to understand target account strategy, prioritize outreach, and tailor messaging based on client type, industry focus, and potential research needs.
• Collect and track feedback from senior sales team members after completed meetings to evaluate meeting quality, client fit, and potential opportunity value.
• Over time, assist with identifying new target accounts, researching relevant contacts, and building prospect lists aligned to expert network growth priorities.
• Develop a strong understanding of VISASQ/COLEMAN’s expert network offering, including expert interviews, surveys, and broader research support, in order to confidently communicate our value proposition to prospective clients.
• Stay informed on relevant industries, client buying behaviors, and market dynamics to support thoughtful and timely outreach.

Qualifications

• Bachelor’s degree or higher.
• Open to recent graduates and early-career candidates; prior experience in sales development, business development, recruiting, client service, or another outbound/client-facing role is a plus.
• Comfortable with proactive phone and email outreach, including cold calls and consistent follow-up.
• Strong verbal and written communication skills, with the ability to engage professionally with prospective clients and internal stakeholders.
• Highly organized, detail-oriented, and able to manage multiple accounts, contacts, and follow-up steps at once.
• Self-motivated, resilient, and comfortable working toward activity-based and meeting-based goals.
• Curious and able to quickly learn about client industries, research needs, and expert network services.
• Adaptable and able to work in a fast-paced, team-oriented environment.
• All VISASQ/COLEMAN employees are required to sign the Company's standard non-compete agreement.