Sales Executive
Silpa Infratech Ltd
Sales Executive – Real Estate (Plotted Sites)
Location: Hyderabad, Telangana
Department: Sales & Business Development
Employment Type: Full-Time
Industry: Real Estate – Residential Plotted Developments
Job Summary
Silpa Infra is seeking dynamic, enthusiastic, and target-oriented Sales Executives for residential plotted developments in Hyderabad. This role involves field and office sales, lead generation, prospecting, customer meetings, site visits, follow-ups, and sales closures.
Key Responsibilities
Field Sales and Outdoor Activities
- Conduct daily field visits to generate new leads and identify potential customers.
- Visit residential areas, commercial establishments, business hubs, and relevant locations to identify sales opportunities.
- Carry out direct prospecting, local market visits, and customer interactions.
- Promote Silpa Infra’s plotted development projects through field marketing and customer engagement.
- Generate prospects through networking, referrals, local outreach, and market visits.
- Visit project locations regularly to understand site conditions, plot availability, connectivity, and development progress.
- Arrange and accompany prospective customers on site visits; coordinate visit logistics.
- Participate in property expos, promotional events, roadshows, and marketing activities.
Lead Generation and Customer Acquisition
- Follow up on leads from marketing campaigns, telecalling, website enquiries, and property portals.
- Generate self-sourced leads through field activities, referrals, networking, and direct prospecting.
- Understand customer budgets, plot requirements, investment objectives, and purchase timelines.
- Qualify prospects based on buying interest, financial readiness, and likelihood of conversion.
- Maintain a healthy pipeline of potential customers and new business opportunities.
Sales Presentations and Site Visits
- Explain project features, location advantages, connectivity, plot sizes, amenities, pricing, and payment plans.
- Present the project’s value proposition to prospective buyers and conduct customer meetings.
- Schedule and conduct site visits, address customer queries, and handle objections professionally.
- Follow up after site visits to move prospects towards negotiation and booking.
Sales Conversion and Target Achievement
- Convert qualified leads into customer bookings and successful sales.
- Negotiate within company-approved pricing and discount limits.
- Achieve assigned monthly sales targets and booking objectives.
- Maintain regular communication with prospects and coordinate with management for approvals or closure support.
- Support booking documentation and coordinate payment processes.
Reporting and CRM Management
- Update customer details, lead status, field visits, meetings, and follow-ups in the CRM or designated reporting system.
- Submit daily reports covering calls, field visits, customer meetings, site visits, and potential closures.
- Maintain accurate records of active prospects and expected closure dates.
- Share competitor pricing, market developments, customer feedback, and field intelligence with the Sales Manager.
- Ensure timely follow-ups and disciplined sales reporting.
Customer Relationship Management
- Build and maintain strong relationships with prospective and existing customers.
- Provide accurate project information and transparent communication.
- Coordinate with marketing, finance, documentation, and project teams.
- Generate referrals and explore additional sales opportunities.
Requirements & Tech Stack
- Strong communication, presentation, negotiation, and interpersonal skills.
- Good sales conversion, customer-handling, and follow-up abilities.
- Willingness to undertake regular fieldwork and local travel across Hyderabad.
- Self-motivation, confidence, target orientation, and ability to work independently and in a team.
- Basic knowledge of CRM tools, MS Excel, and sales reporting.
- Knowledge of Hyderabad’s real estate market is an advantage.
- Telugu proficiency is preferred; English and Hindi communication skills are beneficial.
Qualifications
- Graduate in any discipline.
- Marketing, Business Administration, or Sales qualifications are an added advantage.
Experience
- Experience in real estate sales, particularly plotted developments, is preferred.
- Candidates from field sales, direct sales, channel sales, banking, insurance, or other target-driven industries are encouraged to apply.
- Freshers with strong communication skills and a willingness to work in field sales may also apply.
Key Performance Indicators (KPIs)
- Qualified leads generated.
- Customer meetings and completed site visits.
- Conversion of enquiries into site visits and bookings.
- Monthly sales target achievement.
- Lead follow-up and CRM reporting compliance.
- Customer relationship management and referral generation.
What We Offer
- Opportunity to build a career in real estate sales.
- Performance-based incentives.
- Exposure to plotted development sales and property investment markets.
- Professional growth opportunities within sales and business development.

