Social Media Intern
Nikki Beach Hospitality Group
About the Role
Nikki Beach Miami is seeking a creative, motivated, and social media-savvy intern to support content creation and digital marketing efforts at the beach club. This role offers hands-on experience creating content for a globally recognized luxury lifestyle and hospitality brand.
Key Responsibilities
- Capture daily content for Instagram Stories, showcasing the beach club’s atmosphere, guests, entertainment, food and beverage, and overall experience.
- Film and photograph engaging, high-quality content throughout the venue.
- Create and edit Instagram Reels and TikTok videos that reflect the Nikki Beach brand and resonate with each platform’s audience.
- Use CapCut or other video editing tools to edit short-form videos.
- Research trending sounds, formats, and creative concepts to identify opportunities for relevant social media content.
- Capture key moments, including DJ performances, special events, culinary highlights, and the overall guest experience.
- Reshare relevant guest-generated content to Instagram Stories, following brand guidelines and ensuring appropriate permissions and credits are in place.
- Ensure all content aligns with Nikki Beach’s brand identity and social media guidelines.
- Monitor Nikki Beach Miami’s Instagram account and respond to comments and direct messages in a timely, professional, and brand-appropriate manner.
- Identify and escalate customer inquiries, complaints, or sensitive messages to the appropriate team members.
- Assist with the preparation and execution of professional photo and video shoots.
- Assist with organizing, selecting, and delivering photo and video assets to the marketing team.
- Support the local marketing team and Global Social Media team with ongoing content needs and social media initiatives.
- Help maintain an organized library of photo and video assets.
- Assist with additional social media and digital marketing projects as needed.
Requirements & Tech Stack
- Must be eligible to receive academic credit for the internship through their college or university.
- Currently pursuing or recently completed studies in Marketing, Communications, Digital Media, Photography, Videography, or a related field.
- Strong interest in social media content creation, photography, and videography.
- Familiarity with Instagram Stories, Reels, and TikTok.
- Proficiency in CapCut or other video editing tools, with the ability to edit engaging short-form videos for Instagram Reels and TikTok.
- Comfortable filming and photographing content using a smartphone and/or camera.
- Strong creative eye, attention to detail, and understanding of visual composition.
- Strong written communication skills and the ability to communicate professionally with guests online.
- Organized, proactive, and eager to learn in a fast-paced hospitality environment.
- Ability to collaborate with different teams while also working independently on assigned tasks.
Schedule
- Flexible schedule, including availability for select weekends and special events as needed.
- Must be based in or able to commute to Miami.
- Must be able to work on location 9 AM - 5 PM at least two days per week.