Sales Development Representative, Remote US

About the Role

Pioneer Power Group, a leading electrical engineering firm specializing in power system studies, is seeking a driven and goal-oriented Sales Development Representative to help grow our customer base and build our sales pipeline within the electrical engineering and construction industries. This is an excellent opportunity for someone who thrives in a high-outreach sales environment and is motivated by growth, both personally and professionally. You will be responsible for starting conversations, qualifying opportunities, and handing them off to our closing sales team. Work remotely from anywhere within the United States. No travel required. Join a small team where individual contributions matter and team members have visibility, ownership, and opportunities to make a difference.

Key Responsibilities

• Generating qualified sales opportunities through proactive outbound prospecting.
• Conducting cold calling, email, and other outbound outreach across two target segments:
• Electrical engineering design firms that spec, design, or recommend short-circuit, coordination, and arc flash hazard studies for their clients.
• End users/facility owners (plants, manufacturing facilities, warehouses, and similar industrial or commercial sites) who are potential direct buyers of these studies.
• Researching and building targeted prospects and account lists by industry, facility type, company size, and geography.
• Qualifying leads against defined criteria before handoff, including a confirmed need or upcoming requirement for short-circuit, coordination, or arc flash studies, an identified decision-maker or clear path to one, a realistic timeline, and a fit with our target customer profile.
• Scheduling discovery calls and meetings for our closing sales representatives.
• Nurturing early-stage leads that are not yet sales-ready until they are prepared for handoff.
• Logging all outreach activity, contact attempts, and lead status in the company CRM system (Salesforce) and keeping account information current.
• Collaborating with sales leadership and marketing on messaging, target lists, and campaign follow-up.

Requirements & Tech Stack

• Comfort with high-volume outbound calls and emails, persistence through rejection, and confidence starting conversations.
• Strong written and verbal communication skills, with the ability to explain services clearly and learn technical concepts quickly.
• Highly organized, with disciplined CRM habits and excellent follow-up and follow-through in a fast-paced environment.
• A self-motivated, coachable approach with curiosity, accountability, and a desire to grow.
• Salesforce
• ZoomInfo (a plus)
• LinkedIn Sales Navigator (a plus)
• Microsoft Office Suite (a plus)

Qualifications

• Experience with cold calling, prospecting, or lead generation is a plus, but not required.
• Familiarity with electrical engineering, construction, or industrial industries is a plus, but not required. Industry-specific training will be provided.