Category Campaign Project Intern
TikTok
Category Campaign Project Intern (TikTok Shop - US Operation)
Key Responsibilities
- Support monthly category campaigns:
- Seller enrollment tracking
- Campaign configuration and setup
- SKU readiness monitoring
- Progress tracking and operational follow-up
- Build and maintain campaign trackers and dashboards.
- Monitor campaign performance and identify operational risks or gaps.
- Assist Account Managers (AMs) in preparing and executing brand campaigns.
- Coordinate with sellers on campaign requirements, timelines, and deliverables.
- Support campaign setup across internal systems.
- Help track campaign performance and prepare recap analysis.
- Partner with Live, Affiliate/Creator, Marketing, and Operations teams to support integrated campaign initiatives.
- Support live-streaming and creator-related campaign coordination.
- Help improve execution efficiency and workflow visibility across teams.
- Analyze campaign performance, seller participation, and product trends.
- Identify best practices and optimization opportunities.
- Support the development of campaign playbooks and operational documentation.
Requirements & Tech Stack
Currently pursuing an Undergraduate/Master in Business, Economics, or Data-related majors.
- Familiarity with the latest local trends and social media influencers.
- Excellent stakeholder and project management skills.
- Strong ability to manage expectations, drive for performance, and collaborate with internal stakeholders under tight time constraints.
- Independent and self-motivated, with good end-to-end ownership of projects.
- Open to taking on new and ambiguous projects and eager to learn skills across a variety of marketing specialties.
- An analytical and structured thinker, strong in understanding and deriving insights from data.
Qualifications
- Proven experience in e-commerce, consulting, or data analysis (Preferred).
- Successful candidates must be able to commit to at least 3 months long internship period.