Social Community Intern

About the Role

The 2027 Summer Internship Program will run from May 17, 2027, through August 6, 2027. Candidates must be available to start on May 17 and participate through the duration of the program.

As a Social Community Intern, you’ll support content creation, engage with online communities, and monitor social media activity to bring Toro’s brand to life across social media. You’ll use research, customer feedback, and performance metrics to identify trends, share insights, and help strengthen Toro’s social presence, ensuring content aligns with Toro and RLC brand guidelines.

Key Responsibilities

• Coordinate social media calendar, programming, and (platform) content publishing.
• Follow content and messaging hierarchy, content types, tone, voice, and creative interpretation to ensure alignment with brand marketing and business objectives.
• Create and monitor social listening and reporting dashboards.
• Respond to comments and customer queries in a timely manner.
• Collaborate with marketing, sales, and customer service teams.
• Engage in online conversations with prospective and existing customers about industry topics, products, and the brand.
• Monitor social media campaigns and analyze web traffic from the online community using key performance indicators (KPIs).
• Provide insights and recommendations based on sentiments, traffic data, follower trends, and more.
• Provide community feedback to management and stakeholders.
• Provide insights to the marketing team about industry, competitors, and relevant topics found online.
• Stay up to date with digital technology/social media trends.
• Align with content matrices and (editorial) calendars to track and manage content updates.
• Support efforts to ensure Toro RLC content is usable, findable, targeted by audience, aligned with best practices and business goals, and is developed with consideration of competitive analysis and research.

Requirements & Tech Stack

• Facebook
• YouTube
• Instagram
• TikTok
• Twitter
• Microsoft Office suite
• Familiarity with customer engagement software, including Sprinklr and Bazaarvoice (preferred).
• Working knowledge of Adobe Creative Suite programs including Photoshop, Premiere Pro, and XD (preferred).

Qualifications

• Enrollment in a degree program in Communications, Marketing, or a similar field (preferred).
• Clear, concise communicator with the ability to flex communication to audience.
• Ability to discern, communicate, and uphold online community guidelines.
• Must be extremely well-organized, capable of handling multiple details simultaneously, and able to easily move between strategic and tactical work.
• Excellent verbal, written, and presentation skills.