Brand Marketing Intern

Kimball International

Jasper, INFresher55m agovia LinkedIn

About the Role

We are seeking a creative and motivated Marketing Intern to join our team for a summer internship supporting our Workplace, Health, and Hospitality Brands (Kimball International: Workplace & Health and Kimball Hospitality). This position is designed for college-level students who have a passion for marketing and branding. The intern will have the opportunity to gain hands-on experience in marketing strategies, campaign planning, communications, and implementation contributing to the enhancement of our brand presence. The ideal candidate would be located near our Jasper, IN headquarters and work primarily from this location.

Key Responsibilities

  • Hospitality Brand Focus

  • Assist with marketing campaigns and projects, generating engaging content (graphics, photos, etc.) for social media, website, literature, and other promotional materials.

  • Support showroom staging and hospitality tours.

  • Contribute to social media: create innovative ideas, content creation, scheduling, and engagement strategies that align with brand messaging and target audience to improve metrics.

  • Conduct market research: gather data on industry trends in interior design and the hospitality industry, as well as competitors' activities.

  • Maintain project documentation: keep track of project progress.

  • Workplace & Health Brand Focus

  • Assist with marketing campaigns tailored to the workplace and health sectors.

  • Contribute to social media: create innovative ideas, content creation, scheduling, and engagement strategies that align with brand messaging and target audience to improve metrics.

  • Convert images for web optimization with the digital team.

  • Review brand standards and resources with the brand team to identify and update existing product resources.

  • Facilitate case studies, including communication, story development, wireframing, and deployment.

  • Assist with website support, including SEO, analytics, reporting, and optimization efforts such as filters and search functions.

  • Maintain project documentation: keep track of project progress.

Requirements & Tech Stack

  • Currently enrolled in a college-level program related to marketing or a relevant field.
  • Strong creativity and organizational skills with an eye for detail.
  • Proficiency in Adobe and Canva programs are helpful.
  • Excellent written and verbal communication skills.
  • Familiarity with social media platforms (Instagram, Pinterest etc.) and their best practices is desirable.
  • Ability to work independently as well as collaboratively within a team environment.
  • Strong organizational skills with the ability to manage multiple tasks simultaneously.

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