Media Coordinator
Gupta Media
About the Role
As a Media Coordinator, you’ll play a key role in launching paid media campaigns, analyzing results, and making data-driven decisions to deliver exceptional client outcomes. Gupta Media's hands-on Medley:Onramp training program will teach you everything you need to know about platforms like Meta, Google Ads, and TikTok, plus the strategies that make them work.
Key Responsibilities
- Master Digital Marketing: Build, optimize, and manage campaigns across top platforms. You’ll learn how to target audiences, A/B test ad copy, and measure success using metrics like CPM, CPC, CPV, and CPA.
- Communicate with Confidence: Develop the skills to interpret complex data and share insights that matter. Whether crafting a report or explaining trends to clients, your ability to tell a story with numbers will set you apart.
- Leverage Analytics: Work with tools like Excel, Google Sheets, and Google Analytics while applying formulas, functions, and calculations to uncover trends, solve problems, and deliver results.
Qualifications
- Have a Bachelor’s degree with a minimum GPA of 3.3.
- Have a passion for marketing and advertising.
- Possess a solid working knowledge of spreadsheets (know the basic functions and an advanced formula or two).
- Enjoy diving into and talking about data, numbers, rates, and what they could all mean for your clients and campaigns.
- Thrive in fast-paced environments and manage multiple priorities.
- Are a leader in your own right.
- Have a drive to keep learning, growing, and asking “what’s next?"
Requirements & Tech Stack
- Platforms: Meta, Google Ads, TikTok
- Tools: Excel, Google Sheets, Google Analytics
- Metrics: CPM, CPC, CPV, CPA
Work Environment
- Office-first organization.
Compensation
- Anticipated base salary range: $58,000 - $62,000.
- Eligible to participate in our annual bonus plan.
- Competitive benefits package including health, dental, vision, and pet insurance; Flexible and Dependent Care Savings Accounts; a 401(k) with up to 5% Safe Harbor contributions; paid time off; paid family leave; commuting and wellness stipends; and opportunities for professional development and career growth.
Application
- Resume
- Supplemental response sharing a glimpse into why this type of role is right for you (choice of prompts).