Social Media Marketing Specialist

Company: Incubr

Location: Central Delhi

Employment Type: Full-time, Hybrid

About the Role

Incubr is a growing organization focused on helping businesses build a strong digital presence and leverage innovative marketing solutions. Based in Central Delhi, Incubr works with a range of clients to enhance brand visibility, customer engagement, and growth through effective use of online platforms. The team values creativity, data-driven strategies, and collaborative problem-solving. Potential applicants can expect a dynamic environment where new ideas and professional development are encouraged.

Key Responsibilities

• Plan, create, and publish social media content across platforms, ensuring consistent brand voice and engaging messaging.
• Manage social media calendars.
• Coordinate social media campaigns.
• Monitor performance metrics.
• Optimize content based on analytics.
• Collaborate with marketing and design teams.
• Respond to audience interactions.
• Support broader digital marketing initiatives.
• Stay updated on social media trends, tools, and best practices.

Requirements & Tech Stack

• Skills in Social Media Marketing and Social Media Content Creation.
• Skills in Digital Marketing and Marketing.
• Strong Communication skills.
• Basics of marketing and design.

Qualifications

• Relevant experience managing brand accounts on major social platforms (e.g., Instagram, Facebook, LinkedIn, X, YouTube) is beneficial.
• Experience with social media analytics tools, basic reporting, and campaign optimization is beneficial.
• Bachelor’s degree in Marketing, Communications, Media, or a related field, or equivalent practical experience is preferred.
• Ability to work collaboratively in a hybrid environment, manage deadlines, and adapt to changing priorities is beneficial.