Digital Marketing Specialist
MediaWorks
Wheat Ridge, COFresher1h agovia LinkedIn
About the Role
MediaWorks is seeking an entry to mid-level, full-time Digital Marketing Specialist to join our team immediately at our onsite location in Wheat Ridge, CO. This position is designed for candidates looking to build a career in digital marketing. The role requires on-site presence for team collaboration and training.
Key Responsibilities
- Assist in developing and implementing marketing strategies across channels including SEO, PPC, social media, email marketing, and display advertising.
- Monitor and analyze campaign data.
- Assist with digital marketing reports.
- Perform miscellaneous administrative duties and scheduling.
- Assist with and execute SEO strategies, including content planning, link building, and keyword strategy.
- Assist with managing social media marketing campaigns on platforms such as Facebook/Instagram, LinkedIn, Tiktok.
- Conduct research and analysis to enhance client website ranking on search engines.
- Build, optimize, and monitor paid advertising campaigns.
- Optimize copy and landing pages for better SEO performance and conversion metrics.
- Carry out ongoing keyword research for SEO opportunities.
- Implement content recommendations for organic SEO success.
- Use Digital Marketing software to track and report SEO/SEM activity.
- Assist with the preparation of SEO/SEM monthly reports.
- Collaborate with the internal technical team on technical SEO tasks.
- Assist with minor scheduling tasks and carry out miscellaneous administrative duties.
- Act as backup to web development staff as necessary.
Requirements & Tech Stack
- SEO
- PPC
- Social Media Marketing
- Email Marketing
- Display Advertising
- SEO/SEM software (e.g., SEMrush, Moz)
- WordPress
- Microsoft Office Suite (Outlook, Excel, Word, PowerPoint)
- Google Workspace
Qualifications
- Bachelor's degree or work equivalent.
- Fluency in Google Workspace or Microsoft Office Suite.
- A strong desire to help businesses grow through digital marketing.
- A passion for digital marketing and motivation to build a career in this field.
- Basic knowledge of SEO and digital marketing principles is a plus.
- Basic experience with Office and productivity applications.
- Some experience with SEM software is a plus.
- Ability to commute to the office daily.