Business Development Executive

About the Role

Prudent Ads is a performance marketing company with operations in Singapore and India. This is a full-time, on-site role for a Business Development Executive based in Noida.

Key Responsibilities

• Identify and pursue new business opportunities.
• Generate qualified leads and build a robust pipeline across key industry verticals.
• Manage client relationships and handle account onboarding.
• Coordinate with internal teams to ensure successful campaign execution and performance.
• Research prospective clients.
• Conduct outreach via calls, emails, and meetings.
• Prepare proposals.
• Negotiate commercial terms.
• Track revenue targets.
• Maintain accurate records in CRM tools.
• Monitor market trends.
• Contribute ideas to enhance Prudent Ads’ service offerings and positioning.

Requirements & Tech Stack

• Proficiency with CRM tools.
• Proficiency with MS Office.
• Basic data analysis to track and report campaign performance is advantageous.

Qualifications

• Skills in New Business Development and Business growth.
• Ability to identify opportunities and expand partnerships.
• Skills in Lead Generation and prospecting, including research, outreach, and pipeline management.
• Strong Communication skills, including clear verbal and written communication and confident client-facing interaction.
• Account Management skills, with experience in maintaining client relationships and coordinating ongoing campaigns.
• Understanding of performance marketing and affiliate models (e.g., CPL, CPI, CPM, CPC) is highly beneficial.
• Ability to work in a fast-paced environment, meet revenue targets, and collaborate effectively with cross-functional teams.
• Bachelor’s degree in Business, Marketing, or a related field is preferred.