Content Creator
SyncUp
About the Role
The Content Creator will be responsible for creating engaging content for social media, including Instagram Reels and short-form videos. This role involves appearing on camera for brand content and actively participating in video shoots.
Key Responsibilities
- Create engaging Instagram Reels, short-form videos, and social media content.
- Take part in video shoots and appear on camera for brand content.
- Research trending topics, viral Reels, memes, and creative content formats.
- Brainstorm original ideas around finance, business, careers, and student life.
- Track social media trends and suggest creative ways to lift engagement.
- Write engaging video scripts, hooks, and captions.
- Shape each idea into a format that fits the platform and the audience.
- Coordinate with the marketing team to plan and execute content shoots.
- Help with basic video editing in CapCut, Canva, or similar tools.
Qualifications
- Confident and comfortable speaking and performing in front of the camera.
- Interested in creating Instagram Reels and short-form videos.
- Understands social media trends and Gen Z content well.
- Strong communication and storytelling skills.
- Enthusiastic, creative, and willing to learn.

