Junior sales engineer

Department: Sales & Business Development

Location: Chennai, Tamil Nadu

Employment Type: Full-time

About the Role

We are looking for a motivated and technically curious Junior Sales Engineer to support business development for industrial digital transformation solutions across manufacturing industries. The candidate will work closely with the Growth & Solutions team to identify potential customers, understand manufacturing processes, generate sales opportunities, coordinate customer meetings, and support the presentation of digital solutions such as machine connectivity, production monitoring, traceability, OEE, quality management, and Industry 4.0 applications. This role is ideal for a candidate who wants to build a career at the intersection of engineering, manufacturing, technology, and consultative sales.

Key Responsibilities

• Lead Generation & Market Research

• Identify potential customers in the automotive, electronics, engineering, and other manufacturing sectors.

• Research manufacturing companies, new plants, expansion projects, and digital transformation initiatives.

• Build and maintain a database of target accounts, decision-makers, and customer contacts.

• Identify opportunities within existing customer accounts and develop new prospects.

• Customer Engagement & Sales Support

• Contact prospective customers through calls, emails, LinkedIn, and professional networking.

• Schedule customer meetings and factory visits for the sales and solutions team.

• Understand customer challenges related to production, quality, traceability, machine connectivity, and operational efficiency.

• Assist in preparing proposals, presentations, quotations, and follow-up communications.

• Technical Solution Support

• Develop a basic understanding of PLCs, industrial machines, sensors, scanners, and industrial communication protocols.

• Learn about OPC UA, Modbus, SCADA, MES, OEE, production traceability, and manufacturing data integration.

• Support technical discussions by gathering requirements and coordinating with the technical team.

• Assist in preparing solution presentations and documenting customer requirements.

• Sales Pipeline & Reporting

• Maintain lead details, meeting records, follow-up activities, and opportunity status in the CRM or sales tracker.

• Follow up with prospects to move opportunities to the next stage.

• Prepare weekly reports covering new leads, customer interactions, meetings, and pipeline progress.

• Support the team in achieving lead generation and sales targets.

Requirements & Tech Stack

• Qualifications: B.E./B.Tech in Electrical, Electronics, Instrumentation, Mechatronics, Industrial Engineering, or related fields.

• Required Skills

• Good communication skills.

• Strong interest in manufacturing technology and industrial automation.

• Basic understanding of engineering or manufacturing processes.

• Good research, presentation, and interpersonal skills.

• Willingness to make outbound calls and interact with customers.

• Proficiency in MS Excel, PowerPoint, Word, and basic reporting.

• Willingness to travel to customer manufacturing facilities when required.

• Self-motivated, organized, proactive, and comfortable working toward targets.

• Preferred Skills

• Internship or project experience in industrial automation, manufacturing, technical sales, or business development.

• Familiarity with automotive or electronics manufacturing.

• Basic exposure to PLCs, SCADA, MES, ERP/SAP, IoT, or Industry 4.0.

• Experience using LinkedIn, CRM tools, or lead-generation databases.

Fresh graduates with strong communication skills, a learning mindset, and an interest in technical sales are encouraged to apply.

Performance Expectations

The candidate will be evaluated on:

• Quality and relevance of identified leads.
• Number of meaningful customer connects and meetings generated.
• Accuracy and completeness of customer and opportunity data.
• Consistency of follow-ups.
• Ability to understand customer problems and communicate solution value.
• Progression of qualified opportunities through the sales pipeline.

Career Growth

The selected candidate will receive practical exposure to industrial digital transformation, manufacturing operations, technical solution selling, customer relationship management, and enterprise business development, with opportunities to grow into a Sales Engineer, Business Development Engineer, or Solution Sales role.