Social Media Leasing & Marketing Associate
LV Collective
About the Role
LV Collective is seeking a Social Media + Leasing Associate to join their leasing team. This role will involve managing and growing the company's Instagram and TikTok accounts.
Key Responsibilities
Social Media
- Manage and monitor Landmark's social media channels (Instagram and TikTok) in accordance with the company's Social Media Strategy and Policies.
- Develop and execute monthly social content calendars for social media accounts.
- Publish unique, audience-specific content on social media channels to drive brand awareness and engagement.
- Engage with followers on Instagram via comments, likes, and shares.
- Work with the corporate video team to conceptualize and produce videos for social media and other digital platforms.
- Maintain a consistent brand presence through appropriate brand colors, guidelines, and layouts for visuals.
- Manage a weekly Instagram giveaway campaign, including ideation, content creation, winner selection, gift acquisition, and delivery.
- Assist the Social Media Director with planning and coordinating lifestyle photoshoots.
Leasing & Resident Experience
- Act as a brand ambassador, greeting prospective residents and providing tours.
- Assist with lease applications and ensure a seamless process for future residents.
- Utilize CRM to track leads, manage prospect interactions, and ensure a seamless leasing experience.
- Deliver exceptional customer service to both current and prospective residents.
- Assist with front desk operations, handling inquiries, answering calls, and responding to emails professionally and promptly.
Requirements & Tech Stack
- Current college student in pursuit of a Bachelor’s degree, preferably in Marketing, Communications, Advertising, PR, Journalism, or related fields of study.
- Experience managing a brand or influencer Instagram presence.
- Passion for social media and content creation, ideally displayed through a strong personal social presence.
- Strong grasp of major social media platforms including Instagram and TikTok.
- Comfortable in front of the camera, for Instagram stories, reels, and TikTok.
Skills & Experience You Will Gain From This Position
- Social Strategy
- Content Calendar Creation
- Social Content Creation
- Copywriting
- Video Editing
- Brand Management
- Social Analytics
- Photoshoot Experience
- Customer Service
- Leasing and sales