Email Marketing Coordinator

Location: Charlotte, NC (Hybrid 2-3 days)

Duration: 3+ months

Key Responsibilities

• Assist with building, scheduling, and launching promotional and customer-focused email campaigns.
• Coordinate email content, promotional messaging, product information, images, and links.
• Review and proofread emails for accuracy, formatting, grammar, and brand consistency.
• Test emails across devices and platforms to ensure links, images, and layouts function correctly.
• Support audience segmentation and campaign setup within the email marketing platform.
• Maintain email calendars, project timelines, and campaign documentation.
• Partner with marketing, creative, merchandising, and e-commerce teams to gather campaign materials.
• Monitor basic performance metrics, including open rates, click-through rates, and conversions.
• Assist with campaign reporting and identify opportunities to improve engagement.
• Follow email marketing best practices and established quality-control processes.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field preferred.
• Internship, academic, or professional experience in marketing, digital communications, retail, or e-commerce is helpful.
• Strong attention to detail and proofreading skills.
• Excellent written and verbal communication skills.
• Ability to manage multiple assignments and meet deadlines in a fast-paced environment.
• Familiarity with email marketing platforms such as Salesforce Marketing Cloud, Adobe Campaign, Klaviyo, Mailchimp, or a similar system is a plus.
• Basic knowledge of HTML, Microsoft Excel, or digital analytics is preferred but not required.
• Collaborative attitude and willingness to learn new tools and processes.

About the Role

This is an excellent opportunity to gain practical experience with high-volume email campaigns for a recognized retail organization. You’ll work alongside experienced marketing professionals, develop valuable digital marketing skills, and contribute to campaigns that reach a broad customer audience.