B2B Business Development Associate

About the Role

• Work directly on institutional business development, focusing exclusively on acquiring new college partnerships for UGYAN's Quantum Technology Workshops.
• Engage with college management, academic leaders, Heads of Departments, Training and Placement Officers, and other institutional decision-makers to establish strategic partnerships.
• Gain practical experience in B2B sales, institutional partnerships, lead generation, negotiation, and business development in the emerging Quantum Technology education sector.

Key Responsibilities

• Identify and research engineering colleges, universities, and higher education institutions across India.
• Build a database of prospective institutions and identify relevant decision-makers.
• Initiate B2B outreach through professional calls, emails, LinkedIn, and other business communication channels.
• Connect with Principals, Directors, HODs, TPOs, and faculty coordinators to introduce the Quantum Technology Workshops pilot programme.
• Present workshop proposals and communicate the academic value and potential benefits of the programme.
• Schedule meetings and presentations with college authorities to explore institutional collaborations.
• Follow up with prospective institutions and convert qualified leads into confirmed workshop partnerships.
• Develop and maintain strong professional relationships with colleges and universities.
• Maintain an organised CRM or lead tracker to monitor outreach, follow-ups, meetings, and conversion status.
• Coordinate with the internal team to facilitate institutional onboarding and workshop execution.
• Submit weekly reports on institutional outreach, qualified leads, meetings scheduled, and partnerships secured.

Requirements

• Strong verbal and written communication skills.
• Interest in B2B sales, institutional partnerships, and business development.
• Confidence in communicating with senior academic and administrative professionals.
• Good negotiation, presentation, follow-up, and relationship-building skills.
• Ability to conduct independent research and identify potential institutional clients.
• Self-motivated, target-oriented, and comfortable working in a performance-driven environment.
• Familiarity with LinkedIn, email communication, spreadsheets, and lead management tools is an advantage.
• Candidates from BBA, MBA, B.Com, Engineering, and other relevant backgrounds are encouraged to apply.

What You Will Gain

• Hands-on experience in B2B institutional sales and partnership development.
• Exposure to college-level decision-making and strategic business negotiations.
• Practical experience in launching an emerging technology education initiative.
• Opportunities to develop professional networking, communication, and sales skills.
• Experience working with an EdTech organisation expanding its institutional partnership network.

Key Performance Indicators

Performance will be evaluated based on the quality of institutional leads generated, decision-makers contacted, meetings scheduled, proposals presented, and colleges successfully onboarded.

This role focuses exclusively on B2B institutional acquisition. The primary objective is to establish partnerships with colleges and universities for Quantum Technology Workshops, rather than direct-to-student sales.