Business Analyst, Ecommerce / Marketplaces

About the Role

Assist with the planning, reviewing, and optimization of Performance Marketing campaigns, while supporting the team in reporting and managing client accounts.

Key Responsibilities

• Be responsible for day-to-day Marketplaces (including Amazon and Flipkart) and performance of client accounts, requiring interaction with both internal and external stakeholders.
• Understand client goals, create, and execute strategies to exceed defined goals.
• Provide strategic insights on campaign performance for your set of clients.
• Be responsible for all regular (and ad hoc) reporting and analysis of digital activity, providing crucial insights into further sales and marketing opportunities, and effectively communicating this to the client.
• Build, watch, and maintain the budget and track success metrics.
• Work with leadership to explain and modify strategic plans.
• Understand and stay current on industry trends, competitive landscape, and internal product development efforts.
• Be accountable for Quarterly Business Review meetings and showcase business growth.
• Be responsible for quality and timely deliverables for clients’ requests.

Requirements & Tech Stack

• Hands-on knowledge of AMS Dashboard.
• Exposure to tools like Helium 10, Amazon Pi, Amazon Drona (preferred).
• Experience in managing advertising spends upwards of 5 Lacs/month per client account.
• Strong project management skills, including demonstrated ability to think end-to-end, manage long-term projects, and manage multiple projects simultaneously.
• Excellent problem-solving and analytical skills and impeccable business judgment.
• Excellent communication and interpersonal skills, with the ability to be personable yet persistent.
• An appetite for risk and should be a strong decision-maker.

Qualifications

• Any Graduate/MBA with 6 months to 1 year of relevant work experience in Ecommerce, QCommerce, Amazon Marketing Services (AMS) & other marketplaces platforms.