Copy Writer
BeyondAge
About the Role
BeyondAge is seeking a copywriter to transform preventative healthcare concepts into crisp, impactful Instagram content. The role requires the ability to make every word count, capture attention, simplify information, and inspire action. Key skills include landing an idea in few words, writing compelling hooks, and simplifying complex topics while preserving meaning.
Key Responsibilities
- Write sharp copy for Instagram posts, carousels, Stories, and Reel scripts.
- Create compelling hooks, concise captions, and clear calls to action.
- Translate healthcare insights into accessible, engaging content.
- Develop a consistent brand voice that feels informed, warm, and credible.
- Collaborate with designers to ensure copy and visuals work together.
- Research topics, verify claims, and incorporate feedback from healthcare experts.
- Refine content based on audience response and performance.
Requirements & Tech Stack
- A portfolio demonstrating strong short-form copywriting, especially for Instagram.
- Excellent command of language, with a sharp eye for grammar, rhythm, and detail.
- Ability to communicate one clear idea with precision and impact.
- An instinct for what makes people pause, read, save, and share.
- Confidence editing your own work and cutting unnecessary words.
- Curiosity about preventative healthcare and the judgment to avoid exaggerated or unsupported claims.
- Reliability, openness to feedback, and ownership of deadlines.
Experience writing for healthcare, wellness, or consumer brands is a plus.