Account Manager

Swiggy

Mumbai Metropolitan Region1–3 yrs4h agovia LinkedIn

About The Team

Swiggy Dineout is building India’s largest dining out platform, processing over 100 million diners for its partner restaurants across 21,000 restaurants in 34 cities. The mission is to redefine the dining-out experience in India by enabling unparalleled convenience and offering a wide range of offers on restaurant bills.

Ways of Working

Employees are expected to work from the office on all days out of their respective base locations.

Role Summary

The role holder is expected to onboard and build relationships with 70-80 partner accounts in the given territory to grow the Dine-out business and service offerings, generating 80-90 lacs Gross Merchandise Value (GMV) per month. Specific targets will vary based on market assignments.

Key Responsibilities

  • Account & Partner Relationship Management
  • Onboard new accounts by explaining requirements and coordinating with internal stakeholders.
  • Meet existing partners periodically to ensure Restaurant Display Page (RDP) content is correct and image coverage is high.
  • Make persuasive presentations on the benefits of Dine Out plans & promotions for month-on-month growth.
  • Execute growth forward activities such as offer alignments and marketing operations to ensure timely go-live on events and activities.
  • Resolve issues such as 'diner denied payout' and ensure seamless transactions for customers and partners.
  • Prepare growth plans for each managed account and gather competitor action insights.
  • Data Interpretation & Business Performance Management
  • Filter relevant data from the Restaurant facing dashboard and explain key performance metrics to partners.
  • Seek necessary support or actions from partners to ensure the right RDP view for conversions and business growth.
  • Stay updated on competitor investments through point-of-sale observations, conversations with partner/competition sales teams, and delivery personnel.
  • Ensure partner investments are equal to or higher than competition regarding discounts, commissions, and advertisements by highlighting relevant inferences and explaining gains/benefits.
  • Interaction with Stakeholders
  • Interact with partner support, sales operations, and the finance team for various queries and reconciliations.

Functional Competencies

  • Understand Dine Out offerings and growth levers.
  • Knowledge of basic metrics such as operating hours, Ads revenue per order (Ads RPO), Commission Revenue per order, and its constituents like Average Order Value (AOV).
  • Familiarity with elements of data dashboards such as CMS/ PowerBi/Compass/Salesmate.
  • Understanding of the Conversion Funnel (Week Wise /Month Wise/Day Wise transactions, denial rates, supply metrics vs competition).

Requirements & Tech Stack

  • Experience with e-commerce activities and all online marketing channels.
  • Analytical skills with good Excel skills.
  • Familiarity with data dashboards such as CMS/ PowerBi/Compass/Salesmate.

Qualifications

  • Graduate with 1.5-3 years of field sales experience.
  • Fluency in the local language and working knowledge of English.
  • Good working knowledge and experience of e-commerce activities and all online marketing channels.
  • Confident, pleasing, and a go-getter personality.
  • Effective communication skills.
  • Attitude & Aptitude for Sales.
  • Ability to be a team player, working alongside people from all walks of life.
  • Analytical skills, good Excel skills.
  • Flexibility, as restaurant owners do not operate on 9-to-5 schedules.
  • Leadership and Influencing skills: Ability to identify, build, and use a wide network of contacts.
  • Initiative & Flexibility: Ability to adapt to change and implement appropriate solutions.
  • Creativity & Initiative: Demonstrate creativity and originality, with the drive to bring about change and help drive the business forward.

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