Sales Manager II
Swiggy
About the Role
A Sales Manager owns the acquisition and engagement of single-outlet independent restaurants across an assigned city. This role is Consultative & On-Field and requires you to be resourceful, adaptable, and genuinely invested in your partners' success.
Key Responsibilities
- Own a defined geographic territory: build strong and successful relationships with the assigned restaurant partners
- Field-intensive engagement: Conduct in-person visits, walking restaurants through product demos, ROI analysis, and present how working with Swiggy is a mutually beneficial relationship
- Consultative selling: Diagnose restaurant needs through questions about their current channels, delivery logistics, marketing spend, and business goals. Position Swiggy’s products as solutions, not features
- Relationship management: Manage the full lifecycle each month, pitching, negotiation, activation, and ongoing support to the restaurant partner
- Data-driven problem solving: Track adoption metrics, identify why restaurants aren't growing, troubleshoot issues, and course-correct
- Revenue responsibility: Own targets within your territory; track your own pipeline and conversion rates
- Market research: Stay updated on restaurant trends, competitive landscape, and local market dynamics. Feedback from the field informs product direction
- 80 to 90 In-person meetings with restaurant partners a month
Requirements & Tech Stack
- Excel mastery: all the data related to your day-to-day work will be on the city and central trackers, so you must have advanced knowledge of Excel/Googlesheet/WSP
- Comfort with data, especially Excel—you should be able to build pivot tables, use VLOOKUP, and create dashboards without help
Qualifications
- 0-2 years in B2B sales, field sales, or business development (preferably in FMCG, food/beverage, or hotel industry)
- Track record of meeting or exceeding targets and managing your own pipeline
- Restaurant Business is a round-the-clock business; the role holder has to take ownership of the growth of the assigned portfolio of restaurant partners.
- Post - Graduated preferably in marketing or sales

















