Content Executive

About Swiggy

Founded in 2014, Swiggy is India’s leading tech-driven on-demand delivery platform with a vision to elevate the quality of life for the urban consumer by offering unparalleled convenience. The platform is engineered to connect millions of consumers with hundreds of thousands of restaurants and stores across 500+ cities.

About Dineout Mag

Dineout Mag is an F&B media arm of Dineout that creates original content highlighting and recommending the best experiences in the city’s food and beverage landscape. The content includes restaurant reviews, chef interviews, collaborations, and events. The aim is to help people discover good food, center the stories of the people behind the food, and create unique experiences to build food culture. Dineout Mag is rooted in Indian food culture yet speaks to a global audience, backing places for their food, backstories, context, and community.

Key Responsibilities

• Stay attuned to Chandigarh’s ever-evolving food scene, from street food stalls to upscale restaurants, and translate these experiences into engaging written content.
• Collaborate with the team to develop content strategies that drive engagement and follower growth.
• Create and deliver compelling, scripted content that aligns with the page's theme and resonates with the target audience.
• Attend food events, tastings, and restaurant openings to gather first-hand information for posts.
• Write scripts for engaging reels to captivate our audience on social media.
• Conduct research to stay updated on the latest trends and developments in Chandigarh’s F&B, lifestyle, cultural, and entertainment scene.
• Edit and proofread content to ensure accuracy, consistency, and adherence to Instagram page style and guidelines.
• Monitor and analyze the performance of content initiatives, providing insights and recommendations for optimization.
• Assist in managing the content calendar to ensure timely delivery of content.

Qualifications

• Proven content writing experience, preferably in lifestyle or hospitality industries.
• Comfortable being on camera and/or has proven experience as an Anchor, Host, or Presenter, preferably in the F&B or lifestyle domain.
• Excellent writing and editing skills, with keen attention to detail and grammar.
• Passion for exploring and discovering Chandigarh’s F&B, lifestyle, cultural, and entertainment experiences.
• Proficiency in content management and social media platforms.
• Familiarity with SEO principles and keyword research tools.