SEO & Digital storefront executive
Kettle Studio
Mumbai, Maharashtra, India3h agovia LinkedIn
About the Role
The SEO & Digital Storefront Executive is a full-time, on-site role based in Mumbai. The role involves managing and optimizing the brand’s digital presence across e-commerce platforms and online marketplaces to drive visibility, traffic, and conversions.
Key Responsibilities
- Managing and optimizing the brand’s digital presence across e-commerce platforms and online marketplaces.
- Driving visibility, traffic, and conversions.
- Conducting keyword research.
- Implementing on-page SEO best practices.
- Executing SEO audits.
- Coordinating link-building efforts.
- Managing digital storefront content, product listings, metadata, and promotional campaigns.
- Collaborating with marketing and design teams to ensure consistent brand messaging.
- Monitoring performance metrics, analyzing user behavior, and recommending improvements.
Requirements & Tech Stack
- Keyword Research
- On-Page SEO
- SEO Audits
- Link Building
- Social Media Marketing
- Familiarity with e-commerce platforms and marketplace dashboards (e.g., Amazon, Flipkart, quick-commerce apps).
- Proficiency with analytics and SEO tools (such as Google Analytics, Google Search Console, and common SEO suites).
Qualifications
- Strong SEO foundation.
- Experience conducting SEO Audits and implementing technical and content-related recommendations.
- Ability to plan and execute Link Building initiatives.
- Proficiency in Social Media Marketing to support traffic generation and campaign amplification.
- Comfort using analytics and SEO tools.
- Strong written and verbal communication skills.
- Attention to detail.
- Ability to work cross-functionally with marketing, sales, and design teams.
- Bachelor’s degree in Marketing, Digital Media, Business, or a related field.
- Prior experience in FMCG or consumer brands is an advantage.