Senior Bank Officer Swadesh Banking
AU SMALL FINANCE BANK
Key Responsibilities
- Accountable for meeting sales targets (No. and value) as per the defined scorecard.
- Acquire CASA and liability accounts through cold calling, market references, and walk-ins.
- Drive cross-selling of banking products and services to existing and new customers.
- Promote and sell third-party financial products including life insurance, health insurance, and mutual fund SIPs.
- Achieve monthly and quarterly sales targets as defined in the performance scorecard.
- Ensure growth in customer base and deepening of existing relationships through effective portfolio management.
- Implement branch-level sales and marketing activities to support overall business growth and brand visibility.
- Drive liability acquisition by building and maintaining strong customer relationships.
- Source new customers through multiple channels including local campaigns, walk-ins, customer referrals, industry associations, and market networking.
- Ensure timely and accurate opening of accounts, providing a seamless onboarding experience for new-to-bank (NTB) customers.
- Support overall branch performance by contributing to both customer service and compliance standards.
- Maintain high levels of customer satisfaction and ensure prompt resolution of queries or issues.
- Ensure adherence to internal processes, audit requirements, and regulatory guidelines.
Requirements & Tech Stack
- BFSI industry experience.
- Previous roles such as Sales Executive, Sales Officer, Customer Service Executive/Officer, Relationship Executive/Officer.
- Familiarity with Digital applications.
- Detailed data collection/recording.
- Ability to do extensive field travel/work.
- Valid Two-Wheeler Driving License.
- Personal 2-wheeler.
- Own Smartphone.
- High travel requirement.
- 2-wheeler vehicle requirement.
Qualifications
- Bachelor of Applied Science - BASc, Bachelor of Architecture - BArch, Bachelor of Arts - BA, Bachelor of Business Administration - BBA, Bachelor of Commerce - BCom, Bachelor of Education - BEd, Bachelor of Engineering - BE, Bachelor of Fine Arts - BFA, Bachelor of Laws - LLB with specialization in Banking and Financial Support services, Banking, corporate, finance and securities law.
- Experience between 0.5 - 3 years for the listed degrees.
Required Competencies
- Ownership and accountability for results.
- Customer-centric mindset and actions.
- Adept at handling digital business apps and software.
- Hard work and detail-orientation.
- Eager to learn and grow as a banking professional.
- Positive mindset, ethical and high integrity.
- Bias for Action and Urgency.
Required Knowledge
- Aptitude for lead generation.
- Target Market Knowledge - Local Area geography familiarity.
- Familiarity with Digital applications.
Required Skills
- Professional Communication - Regional language proficiency, verbal and written fluency, soft-spoken.
- Relationship Management - Client-Centric Approach, respectful.
- Sales Forecasting & Reporting.
Required Abilities
- Physical fitness.
- Mental agility.
- Ability to handle work pressure and demanding clients.
Other Details
- Contract Types: Permanent.
- Time Constraints: Flexible work hours as per business requirement.
- Compliance Related:
- Adherence to Code of Conduct policy of the bank.
- Non-disclosure of confidential information about bank, clients.
- Responsible handling of bank assets.
- Ensure adherence to KYC and AML guidelines.

