Digital marketing BDE

About the Role

The Digital Marketing Business Development Executive (BDE) is a full-time, on-site role based in Noida. This role focuses on identifying and qualifying new business opportunities for digital marketing services.

Key Responsibilities

• Prospecting and lead generation for digital marketing services, including SEO, social media, performance campaigns, and web solutions.
• Conducting client meetings and presentations.
• Preparing proposals.
• Following up on opportunities to drive conversions.
• Collaborating with marketing and technical teams to understand service capabilities.
• Creating tailored pitches.
• Supporting campaign planning aligned with client objectives.
• Maintaining a sales pipeline.
• Updating CRM tools.
• Tracking performance against targets.
• Providing regular reports and insights to management.

Requirements & Tech Stack

• Digital marketing concepts: SEO, social media marketing, paid advertising, and web solutions.
• Business development and sales skills: lead generation, prospecting, negotiation, and closing deals in a B2B environment.
• Excellent communication and presentation skills.
• Ability to prepare compelling proposals, pitch decks, and client correspondence.
• Ability to research industry trends, analyze competitors, and identify new market segments and opportunities.
• Basic familiarity with CRM tools, sales tracking, and performance reporting.
• Strong interpersonal skills.
• Collaborative approach.
• Ability to work in a fast-paced, target-driven environment.
• Prior experience in a digital agency or IT services business development role is an advantage.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related field (or equivalent practical experience).