Marketing And Communications Assistant

ASU Department of Physics

Key Responsibilities

• Create engaging social media content, including photography, short-form video, reels, stories, graphics, and captions, to promote departmental research, events, people, and initiatives.
• Assist with planning, writing, editing, scheduling, and posting content across departmental social media platforms, including Instagram, TikTok, YouTube, Facebook, LinkedIn, and X.
• Maintain and contribute to departmental content calendars, ensuring content is timely, accurate, and aligned with communication priorities. Media requests and post processing/planning are done through the Airtable platform.
• Attend departmental events, talks, outreach activities, and other programs within business hours to capture photos and video for promotional and storytelling purposes.
• Create digital graphics, promotional materials, and visual assets using Canva, Adobe Creative Cloud, or similar design tools.
• Support website and digital communication updates by identifying outdated content, checking links, assisting with accessibility review, and preparing content for publication.
• Monitor social media trends, platform updates, and best practices; recommend appropriate ideas to improve departmental engagement and visibility.
• Compile basic social media analytics and assist with reporting on campaign and content performance.
• Apply ASU and Department of Physics brand standards consistently across digital and print materials.
• Represent the Department of Physics professionally, exercising discretion, sound judgment, and strong customer service.
• Perform other marketing, communications, digital media, or administrative support duties as assigned.

Requirements & Tech Stack

• Actively enrolled ASU student and eligible for student employment.
• Previous knowledge, skill, training, or experience related to the assigned duties.
• Familiarity with major social media platforms, including Instagram, TikTok, YouTube, Facebook, LinkedIn, and X.
• Experience using Canva and/or Adobe Creative Cloud applications, such as Photoshop, Illustrator, Premiere Pro, Lightroom, or similar tools.
• Familiarity with content management systems, basic web editing, accessibility principles, and digital communication best practices.
• Interest in or coursework related to marketing, communications, journalism, public relations, digital media, graphic design, photography, videography, or a related field.

Qualifications

• Demonstrated experience creating social media content, including photos, videos, reels, stories, graphics, and written captions.
• Evidence of effective communication skills.
• Ability to independently manage multiple assignments, organize competing priorities, and meet deadlines.
• Strong attention to detail, including proofreading, visual consistency, and accurate representation of departmental information.
• Experience reviewing or interpreting engagement metrics, analytics, or campaign performance data.
• Strong interpersonal and customer service skills, with the ability to work effectively with students, faculty, staff, and visitors.
• Availability to work 15–20 hours per week on-site and attend occasional departmental events as needed (within business hours).

Working Environment

• Supportive and collaborative academic department.
• On-site office environment with extended periods of computer-based work.
• Frequent interaction with students, faculty, staff, and visitors.
• Ability to attend departmental events and meetings as needed.
• Occasional lifting of materials up to 20 pounds.