Digital Marketing Specialist
Sri Bansilal Baseshwarlal Pearls
Hyderabad, Telangana, India1h agovia LinkedIn
About the Role
This is a full-time, on-site Digital Marketing Specialist role based in Hyderabad. The specialist will plan and execute digital marketing campaigns to promote pearl and jewelry collections across social media, search, and other online channels.
Key Responsibilities
- Plan and execute digital marketing campaigns.
- Promote pearl and jewelry collections across social media, search, and other online channels.
- Manage social media pages.
- Create and schedule content.
- Monitor campaign performance.
- Optimize strategies using web analytics.
- Coordinate online promotions.
- Improve website traffic and engagement.
- Support e-commerce initiatives.
- Collaborate with store and sales teams to align marketing activities with brand objectives and seasonal collections.
Requirements & Tech Stack
- Strong expertise in Digital Marketing and Online Marketing, including campaign planning and execution.
- Practical experience in Social Media Marketing across major platforms to drive brand awareness and engagement.
- Ability to work with Web Analytics tools to track performance, interpret data, and refine strategies.
- Effective Communication skills.
- Understanding of e-commerce, online customer journeys, and basic SEO principles.
- Attention to detail, strong organizational skills, and ability to manage multiple campaigns.
- Prior experience in retail, jewelry, fashion, or luxury brands is an advantage.
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.