Founding digital sales generator

CAPA : Symptom Tracker & Support Community

United StatesFresher56m agovia LinkedIn

About the Role

The Founding Digital Sales Generator is a full-time, remote role responsible for driving early-stage revenue growth and building the digital sales engine for CAPA.

Key Responsibilities

  • Identify and qualify leads.
  • Develop and execute digital outreach campaigns.
  • Nurture relationships with individual users, partners, and healthcare-related organizations.
  • Analyze funnel performance.
  • Optimize messaging and landing pages.
  • Collaborate with product and marketing to refine value propositions.
  • Manage small pilots or partnerships to validate sales approaches.
  • Set up scalable processes.
  • Document best practices.
  • Use data-driven insights to improve conversion rates and customer engagement over time.

Requirements & Tech Stack

  • CRM tools
  • Marketing automation platforms
  • Basic analytics (e.g., Google Analytics, dashboard tools)

Qualifications

  • Strong Analytical Skills to interpret user data, campaign performance, and sales funnel metrics, and to make data-informed decisions.
  • Excellent Communication skills for clear, empathetic outreach to prospective users, partners, and stakeholders across digital channels.
  • Experience in Digital Strategy and Digital Marketing to design, execute, and optimize online campaigns that generate and convert leads.
  • Solid Project Management skills to plan, prioritize, and coordinate multiple sales and growth initiatives in a fast-moving early-stage environment.
  • Proven experience in digital sales, growth, or business development, ideally in health tech, patient advocacy, or consumer SaaS.
  • Comfort working in a founding or startup environment, with the ability to build processes from scratch and adapt quickly to change.
  • Bachelor’s degree in Business, Marketing, Communications, or a related field, or equivalent practical experience.

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