Graphic Designer

Location: Bengaluru

Employment Type: Full-Time

Department: Marketing

About the Role

This role is primarily focused on performance marketing. You will create a high volume of ad creatives for paid campaigns, test new concepts quickly, and work closely with the marketing team to improve results. Strong command of AI design tools is essential, as speed and iteration are central to this position.

Key Responsibilities

• Meta Ads Creatives – Design static, carousel and short video ads for Facebook and Instagram campaigns
• Google Ads Creatives – Create display, Performance Max and YouTube ad assets
• AI-Powered Production – Use AI tools to generate, edit and scale creatives quickly
• Creative Testing – Produce multiple variations of hooks, visuals and formats for A/B testing
• Performance Iteration – Refresh and improve creatives based on campaign data and feedback
• Trend Awareness – Stay updated on ad formats and creative trends that drive conversions

Additional Responsibilities

• Social media, website banner and marketplace creatives (Myntra, Amazon) as required
• WhatsApp and email campaign visuals
• Occasional print and packaging design
• Ensuring all work follows Showoffff's brand guidelines

Requirements & Tech Stack

• Proven experience creating Meta Ads and Google Ads creatives (portfolio required)
• Hands-on experience with AI design tools such as Adobe Firefly, Midjourney, ChatGPT or similar
• Proficiency in Adobe Photoshop, Adobe Illustrator, and Canva
• Understanding of what makes an ad perform: hooks, CTAs, ad sizes and platform best practices
• Ability to deliver a high volume of quality creatives under tight timelines
• Strong sense of typography, colour, and layout

Qualifications

• Experience with AI video tools and basic video editing or motion graphics
• Prior experience with fashion, lifestyle, or D2C e-commerce brands
• Familiarity with reading ad metrics such as CTR and ROAS