Assistant Account Executive, Consumer

MSL (Global)

New York, NYFresher45m agovia LinkedIn

About the Role

An Assistant Account Executive for MSL’s Consumer practice.

Key Responsibilities

  • Participate in client calls, developing call agendas and reports, and project timelines
  • Stay on top of what is happening in culture and in the media, as well as contribute to creative ideation and program development
  • Assist in the creation of strong media and consumer materials including persuasive pitches, press releases, fact sheets, spokesperson bios, and media lists
  • Support financial process for client programs including supporting management of budget trackers
  • Conduct research for plan creation, including independent research as well as collaboration with in-house research/culture team on larger research initiatives
  • Compile program earned media recaps, monthly and quarterly client reports, and support other administrative items as needed

Requirements & Tech Stack

  • Project management skills
  • Creative writing skills
  • Microsoft 365 including Excel and PowerPoint (a plus)
  • Strong verbal communication skills
  • Professionalism

Qualifications

  • BA/BS Degree in a related field
  • 0-1 years of experience in PR (consumer experience preferred)
  • Demonstrated ability to manage projects and collaborate in a fast-paced environment
  • True passion for the healthcare space
  • Passion for consumer Brand PR
  • Ability to work in an integrated model with agency partners
  • Experience supporting the development and execution of PR plans and day-to-day account activities including media coverage, monitoring, and digital and influencer campaigns
  • Flexibility/versatility to tackle different tasks throughout the day and pivot with little or no warning based on client needs
  • A strong interest in and understanding of consumer, influencer and media trends
  • Excellent writing skills
  • Great attention to detail, organization, multi-tasking and proactivity

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