Digital Operations Executive

About the Role

To manage and execute Below 42's day-to-day digital operations, website management, social media activities, and online marketplace presence. The person will be responsible for timely execution, maintaining brand consistency, and ensuring that routine digital activities do not remain pending.

Key Responsibilities

• Website Management

• Manage the Below 42 website on Shopify.

• Update product details, images, prices, offers, discount codes, and promotional banners.

• Implement festival offers, special promotions, and other website changes as required.

• Check product listings, pricing, links, and the overall customer shopping experience.

• Coordinate website improvements and resolve routine technical issues.

• Social Media Management

• Manage Below 42's Instagram, Facebook, and LinkedIn accounts.

• Create regular social media posts, basic creatives, stories, and promotional content using tools such as Canva.

• Plan and publish content according to a content calendar.

• Create or coordinate reels and short-form videos, including basic editing where required.

• Ensure that content consistently reflects Below 42's premium brand positioning.

• Monitor comments, messages, and basic engagement metrics.

• Online Marketplace Listings

• List Below 42 products on relevant e-commerce platforms and online marketplaces.

• Manage product descriptions, images, pricing, catalogue information, and listing updates.

• Maintain accurate product information and resolve listing-related issues.

• Identify and complete the operational requirements for onboarding products onto additional platforms.

• Marketplace Promotions and Campaigns

• Manage promotional events and sales campaigns on platforms such as Flipkart and other relevant marketplaces.

• Enrol products in applicable sale events and promotional campaigns.

• Update offers, discounts, and product information in accordance with approved commercial terms.

• Track campaign schedules, listing status, and basic sales performance.

• Digital Execution and Reporting

• Maintain a calendar of planned activities, deadlines, and pending tasks.

• Ensure timely implementation of approved marketing initiatives and promotional offers.

• Track basic metrics such as website traffic, orders, conversion rates, social media engagement, and marketplace sales.

• Submit a regular report on completed activities, pending work, and digital sales performance.

Requirements & Tech Stack

• Practical experience managing Shopify websites and e-commerce operations.
• Working knowledge of Instagram, Facebook, and LinkedIn.
• Ability to create basic social media creatives using Canva or similar tools.
• Familiarity with online marketplace seller portals and product listing processes.
• Good coordination, follow-up, and time-management skills.
• Ability to work independently on routine tasks and take ownership of execution.
• Strong attention to detail.
• Understanding of premium consumer brands.

Candidate Profile

A hands-on, proactive, and organized individual who can execute routine digital activities independently, learn new platforms quickly, and ensure that work is completed on time. The role is execution-oriented.