6777, Card Breaker

About the Role

The Card Breaker & Trading Card Content Specialist is an on-camera brand ambassador, trading card expert, and community builder for Lids' collectibles business. This position hosts live product breaks, creates engaging hobby content, educates customers, and delivers an entertaining and informative experience across digital and in-store channels.

Key Responsibilities

• Host entertaining, informative, and engaging live trading card breaks for customers.
• Serve as a knowledgeable personality representing the Lids brand within the trading card community.
• Create excitement around product releases, breaks, promotions, hobby news, and collecting opportunities.
• Open trading card products live, ensuring careful handling of merchandise and customer-owned collectibles.
• Engage with customers in real-time by answering questions, discussing products, and highlighting key pulls.
• Explain card values, player significance, rookie profiles, parallels, autographs, memorabilia cards, and hobby trends.
• Assist in developing innovative break formats, promotions, contests, and customer engagement programs.
• Collaborate with store leadership and collectibles partners to identify desirable products and break opportunities.
• Create and support trading card content for social media, livestreams, in-store events, and customer education initiatives.
• Build relationships with local hobby communities, card shows, collectors, breakers, and enthusiasts.
• Monitor hobby trends, product releases, market demand, pricing changes, and industry news.
• Maintain accurate records for breaks, customer participation, team assignments, and fulfillment.
• Support merchandise presentation, inventory management, and category execution within the trading card business.
• Assist with sorting, organizing, packaging, and distributing customer break results.
• Maintain a professional, energetic, and inclusive atmosphere welcoming collectors of all experience levels.
• Participate in training and continuous learning opportunities.
• Perform other duties as assigned.

Requirements & Tech Stack

• Knowledge:
• Extensive knowledge of sports cards, Pokémon, trading card games (TCGs), and the collectibles hobby.
• Understanding of hobby box, retail box, blaster, mega box, hanger, premium box, and case break formats.
• Knowledge of single cards, rookie cards, autographs, relics, numbered cards, parallels, inserts, and graded collectibles.
• Familiarity with major manufacturers including Topps, Panini, Upper Deck, Fanatics Collectibles, Pokémon, and Wizards of the Coast.
• Understanding of live breaking culture, group breaks, random breaks, pick-your-team formats, and hobby best practices.
• Working knowledge of grading companies including PSA, Beckett, SGC, and CGC.
• Familiarity with major hobby retailers, marketplaces, and platforms including Dave & Adam's, Blowout Cards, Fanatics Collect, Whatnot, Goldin, eBay, and other hobby ecosystems.
• Understanding of counterfeit detection, product integrity, card condition, and authentication fundamentals.
• Skills & Abilities:
• Outstanding public speaking and presentation skills.
• Confident, engaging, and professional on-camera presence.
• Ability to entertain and educate audiences.
• Exceptional customer service and relationship-building capabilities.
• Strong communication and storytelling skills.
• Ability to create excitement and engagement around products and collecting experiences.
• Strong organizational skills and attention to detail.
• Ability to manage spreadsheets, participant tracking, team assignments, and break logistics.
• Comfortable using livestreaming technology, social media platforms, cameras, microphones, and digital engagement tools.
• Ability to multitask and perform under pressure.
• Strong problem-solving skills and adaptability.

Qualifications

• High school diploma or equivalent required.
• 1-3 years of experience in trading cards, collectibles, hobby retail, content creation, livestreaming, broadcasting, or customer-facing entertainment preferred.
• Experience participating in or hosting live breaks strongly preferred.
• Experience with livestreaming platforms such as Whatnot, TikTok Live, YouTube Live, Twitch, Fanatics Live, or similar platforms preferred.
• Personal involvement in collecting, trading, grading, buying, selling, or hobby content creation strongly preferred.
• Background in sales, customer engagement, sports media, retail, or social content creation preferred.
• Familiarity with sports, player performance, prospect development, and hobby market trends preferred.

Physical Demands & Requirements

• Ability to stand for extended periods.
• Ability to lift up to 25 pounds occasionally.
• Ability to stock merchandise, organize inventory, and maintain visual presentation standards.
• Ability to work flexible schedules, including evenings, weekends, holidays, and major product release dates.

What We Offer

• Comprehensive medical, dental, and vision coverage
• Retirement plan
• 100% employer-paid benefits, including short-term and long-term disability, life and AD&D insurance, and an Employee Assistance Program
• Paid Time Off
• Generous employee discount and exclusive perks
• Ongoing career development, including discounted secondary education courses
• A collaborative, innovative, and team-oriented work environment
• Early Wage Access options
• Bonus eligibility depending on position level