Digital Marketing Consultant

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About the Role

This is a part-time, on-site Digital Marketing Consultant role.

Key Responsibilities

• Plan and execute digital marketing campaigns across channels such as search, social media, email, and paid advertising to support client growth objectives.
• Analyze web and campaign performance data.
• Prepare reports and insights.
• Recommend optimizations to improve reach, engagement, and conversions.
• Collaborate with internal teams and clients to refine marketing strategies.
• Align activities with sales goals.
• Ensure consistent brand messaging.
• Stay current with digital marketing trends and tools to propose innovative approaches that enhance campaign effectiveness.

Requirements & Tech Stack

• Strong Marketing and Sales skills.
• Digital Marketing and Marketing Strategy skills.
• Web Analytics skills.
• Familiarity with major digital platforms (e.g., Google Ads, Meta Ads, email marketing tools).
• SEO/SEM basics.
• CRM usage.
• Strong analytical thinking.
• Clear written and verbal communication.
• Client-facing consulting skills.

Qualifications

• Prior experience in digital marketing, consulting, or a related field is preferred.
• A degree in Marketing, Business, or a similar discipline is preferred.